Q01
Message
All templates
Post-Stay Hotel Guest Experience Survey
Captures how guests rated check-in, room quality, staff, and value after a recent stay, plus their likelihood to recommend and rebook. An AI follow-up interview digs into the real story behind their score — what made or broke the stay — so hotel teams get specifics, not just star ratings.
Sample questions
A preview of what’s in the template. Every question is editable before you launch.
12 questions · ~7 min
Q02
Multiple ChoiceRequired
What was the primary purpose of your recent stay?
- Business
- Leisure/vacation
- Special event (wedding, conference, etc.)
- Extended stay/relocation
- Other
Q03
Opinion ScaleRequired
Overall, how satisfied were you with your stay?
Scale: 1 – 5
Min:Very dissatisfiedMax:Very satisfied
Q04
MatrixRequired
Please rate the following aspects of your stay.
6 rows × 5 columns
- Check-in/check-out process
- Room cleanliness
- Staff friendliness and helpfulness
- In-room comfort (bed, temperature, noise)
- Amenities (gym, pool, breakfast, etc.)
- +1 more
Columns: Poor · Fair · Good · Very good · Excellent
Q05
Opinion ScaleRequired
How likely are you to recommend this hotel to a friend or colleague?
Scale: 0 – 10
Min:Not at all likelyMax:Extremely likely
Q06
Multiple ChoiceRequired
Did you experience any problems during your stay?
- No problems
- Yes — it was resolved to my satisfaction
- Yes — it was not resolved
- Yes — but I didn't report it
Q07
AI Interview
Reconstruct the specific moment or detail that most shaped this guest's satisfaction and recommendation score — was it the room, staff interaction, a problem, or something else? If they reported an unresolved or unreported problem, get the full story: what happened, whether/how staff were involved, and what resolution they expected. If their score was high, find out what specifically stood out as memorable so it can be reinforced.
Q08
Best–Worst Trade-off (MaxDiff)
Which of these would most improve your next stay at this hotel?
- Faster check-in/check-out
- More in-room amenities
- Better food and beverage options
- More responsive staff
- Lower pricing or better value
- Faster, more reliable wifi
- Quieter rooms
- More flexible cancellation policy
Pick best & worst per setBest:Would improve my stay the mostWorst:Would improve my stay the least
Q09
Multiple ChoiceRequired
How likely are you to book with this hotel again?
- Definitely will
- Probably will
- Not sure
- Probably not
- Definitely not
Q10
Multiple Choice
How did you book this stay?
- Directly through hotel website/app
- Online travel agency (e.g., Expedia, Booking.com)
- Travel agent
- Corporate travel booking
- Walk-in
- Other
Q11
Multiple Choice
Which age range do you fall into?
- Under 25
- 25–34
- 35–44
- 45–54
- 55–64
- 65 or older
- Prefer not to say
Q12
Message
That's everything — thank you for sharing your experience! Your responses go directly to the property team and help shape training, amenities, and service improvements.
What’s included
AI follow-ups
Adaptive probes on open-ended answers that pull out detail a static form would miss.
Attention checks
Built-in safeguards against rushed answers and low-quality respondents.
AI-drafted copy
Wording, ordering, and branching written by the AI — tuned to your research goal.
Auto report
Themes, quotes, and a plain-English summary write themselves once responses come in.
How it compares
We reviewed the closest templates from other survey tools. Here’s what they do well — and where this template goes further.
Why this template
- Includes an AI follow-up interview that reconstructs the specific moment or detail that shaped the guest's satisfaction, going beyond star ratings to the actual story
- Combines quantitative measures (opinion scale satisfaction, likelihood to recommend, likelihood to rebook, matrix ratings of check-in/room/staff/value) with qualitative depth in one flow
- Uses a max-diff question to prioritize which improvements would matter most for a guest's next stay, not just flag generic problems
- Automated per-response quality scoring and an auto-generated report mean hotel teams get structured, actionable output without manually reading every transcript
Jotform
Hotel Feedback Form TemplateA static, drag-and-drop feedback form covering typical stay-quality questions, built for quick deployment and easy customization. It's a fielding-ready template but relies entirely on fixed questions with no mechanism to probe deeper into any given answer.
What it does well
- Fielding-ready with drag-and-drop customization
- Likely integrates with Jotform's broader form ecosystem (notifications, storage, widgets)
- Easy to brand and deploy quickly
Where it falls short
- No adaptive follow-up questioning — every guest sees the same fixed question set regardless of their answers
- No mechanism to surface the specific story or moment behind a low or high score
- No published methodology on how questions are validated or scored
SurveyMonkey
Hotel Survey TemplateA standard hotel satisfaction survey template built on SurveyMonkey's established survey infrastructure, likely covering stay ratings and recommendation intent. It's a ready-to-field template but is limited to static question logic rather than conversational depth.
What it does well
- Backed by SurveyMonkey's mature survey platform and analytics dashboard
- Likely supports basic skip logic and benchmarking features
- Easy distribution across common channels
Where it falls short
- No AI-driven follow-up interview to dig into the reasoning behind a rating
- No automated quality scoring of individual open-text responses
- No voice-based interview option for guests who prefer speaking over typing
Typeform
Hotel Feedback Form TemplateA conversational-style, one-question-at-a-time feedback form in Typeform's signature format, covering standard post-stay satisfaction topics. It offers a polished respondent experience but the conversational feel is presentational, not an actual adaptive AI interview.
What it does well
- Polished, one-question-at-a-time conversational UI that feels less like a form
- Simple to customize visually to match hotel branding
- Good completion-rate reputation for short surveys
Where it falls short
- Conversational styling is not the same as adaptive AI follow-up questioning — logic branches are pre-set, not generated from the guest's actual response
- No guided task or screen-share capability
- No automated per-response quality scoring or auto-generated report
Ready to launch?
Open this template in the editor. Every part is yours to change before the first respondent sees it.