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Marketing & Growth

NPS with the why behind the score

Standard NPS plus a short AI interview on the real reason behind the score, across promoters and detractors.

Sample questions

A preview of what’s in the template. Every question is editable before you launch.

3 questions · ~4 min
Q01
Rating ScaleRequired

On a scale of 0–10, how likely are you to recommend us to a friend or colleague?

Range: 010
Min:Not at all likelyMax:Extremely likely
Q02
Long Text

What is the main reason for that score?

Q03
AI Interview

Walk me through the moment that shaped your score.

Ask up to 3 follow-up questions probing specifics, examples, and feelings behind the score.

What’s included

  • AI follow-ups

    Adaptive probes on open-ended answers that pull out detail a static form would miss.

  • Attention checks

    Built-in safeguards against rushed answers and low-quality respondents.

  • AI-drafted copy

    Wording, ordering, and branching written by the AI — tuned to your research goal.

  • Auto report

    Themes, quotes, and a plain-English summary write themselves once responses come in.

Ready to launch?

Open this template in the editor. Every part is yours to change before the first respondent sees it.

NPS with the why behind the score | QuestionPunk