Evaluate candidate product or feature names on clarity, appeal, and distinctiveness to identify the strongest option. Designed for product and UX teams conducting comparative name testing with target users.
What's Included
AI-Powered Questions
Intelligent follow-up questions based on responses
Automated Analysis
Real-time sentiment and insight detection
Smart Distribution
Target the right audience automatically
Detailed Reports
Comprehensive insights and recommendations
Template Overview
21
Questions
AI-Powered
Smart Analysis
Ready-to-Use
Launch in Minutes
This professionally designed survey template helps you gather valuable insights with intelligent question flow and automated analysis.
Sample Survey Items
Q1
Chat Message
Welcome! In this survey, you will evaluate four candidate names for a product or feature. There are no right or wrong answers — we are interested in your honest first impressions.
Your responses are anonymous and will be reported in aggregate only. Participation is voluntary and you may stop at any time. This survey takes approximately 5–7 minutes to complete.
Q2
Chat Message
You will be evaluating the following four names. Please read each one carefully before proceeding:
• Name A
• Name B
• Name C
• Name D
Focus on what each name communicates on its own, based only on your first impression.
Q3
Ranking
Based on your first impression, rank these names from most preferred to least preferred.
Drag to order (top = most important)
Name A
Name B
Name C
Name D
Q4
Opinion Scale
How clear is the meaning of "Name A" on its own?
Range: 1 – 5
Min: Not at all clearMid: NeutralMax: Extremely clear
Q5
Opinion Scale
How clear is the meaning of "Name B" on its own?
Range: 1 – 5
Min: Not at all clearMid: NeutralMax: Extremely clear
Q6
Opinion Scale
How clear is the meaning of "Name C" on its own?
Range: 1 – 5
Min: Not at all clearMid: NeutralMax: Extremely clear
Q7
Opinion Scale
How clear is the meaning of "Name D" on its own?
Range: 1 – 5
Min: Not at all clearMid: NeutralMax: Extremely clear
Q8
Opinion Scale
How appealing does "Name A" sound to you?
Range: 1 – 5
Min: Not at all appealingMid: NeutralMax: Extremely appealing
Q9
Opinion Scale
How appealing does "Name B" sound to you?
Range: 1 – 5
Min: Not at all appealingMid: NeutralMax: Extremely appealing
Q10
Opinion Scale
How appealing does "Name C" sound to you?
Range: 1 – 5
Min: Not at all appealingMid: NeutralMax: Extremely appealing
Q11
Opinion Scale
How appealing does "Name D" sound to you?
Range: 1 – 5
Min: Not at all appealingMid: NeutralMax: Extremely appealing
Q12
Multiple Choice
Which of these names, if any, feel too similar to one another? Select all that apply.
Name A
Name B
Name C
Name D
None of these
Q13
Dropdown
If any name felt unclear, which one was the most unclear?
None of these
Name A
Name B
Name C
Name D
Q14
Multiple Choice
Thinking about all four names together, which qualities do they collectively convey? Select up to three.
Modern
Trustworthy
Fun
Powerful
Simple
Premium
Technical
Friendly
Innovative
Serious
Q15
Long Text
What made your top-ranked name stand out from the others?
Max chars
Q16
AI Interview
We'd like to explore your reactions to these names in a bit more depth. An AI moderator will ask you a couple of follow-up questions based on your earlier answers.
AI InterviewLength: 2Personality: [Object Object]Mode: Fast
Reference questions: 5
Q17
Long Text
Based on your responses in this survey, is there anything else you would like to share about these names?
Max chars
Q18
Dropdown
What is your age?
Under 18
18–24
25–34
35–44
45–54
55–64
65+
Prefer not to say
Q19
Multiple Choice
How do you describe your gender?
Woman
Man
Non-binary
Prefer not to say
Q20
Dropdown
In which country or region do you currently live?
United States
United Kingdom
Canada
Australia
Germany
France
India
Brazil
Japan
Mexico
Other
Q21
Chat Message
Thank you for your time — your feedback will help us choose the best name!
Frequently Asked Questions
What is QuestionPunk?
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