Consent & Preference Center UX Evaluation

Welcome to this survey about cookie consent and preference-center experiences on websites. This survey takes approximately 5–7 minutes. Your participation is entirely voluntary, and you may stop at any time. There are no right or wrong answers—we are interested in your honest opinions and experiences. All responses are anonymous and will be reported in aggregate only. Results will be used to improve consent and preference-center design.

When did you last adjust cookie or privacy preferences on a website?

• Within the last 7 days
• 8–30 days ago
• 1–6 months ago
• More than 6 months ago
• Never or not sure

Thinking about your most recent experience, how easy or difficult was it to find the preference center or cookie settings?

Overall, how satisfied were you with your most recent preference-center experience?

Rank the following features by how important they are to you in a preference center (top = most important).

1. One-click 'Reject all' button
2. Granular toggles by purpose (e.g., analytics, advertising)
3. Clear, plain-language explanations
4. Remembers my choices across visits
5. No options pre-selected by default

How much do you trust most websites to honor your saved cookie and privacy preferences?

Based on your responses in this survey, what is the single most important change that would improve your experience managing cookie consent and privacy preferences on websites?

What is your age range?

• 18–24
• 25–34
• 35–44
• 45–54
• 55–64
• 65+
• Prefer not to say

Thank you for completing this survey. Your feedback will help improve consent and preference-center experiences. Your responses are anonymous and will be reported in aggregate only.

How did you access the preference center the last time you used one?

• Initial banner or pop-up
• Footer link (e.g., 'Cookie settings')
• Account or app settings
• A follow-up pop-up or reminder
• Help/FAQ or support page
• Other (please specify)
• I don't recall
• I haven't used one

How easy or difficult was it to understand the different cookie categories and what they do?

How likely are you to recommend that website's preference center to someone who values privacy?

Which of the following terms or concepts, if any, have you found confusing in preference centers? Select all that apply.

• Legitimate interest
• Performance or functional cookies
• Profiling
• Consent
• Purpose / processing
• Data retention
• None of these
• Other (please specify)

How much control do you feel you have over how websites use your data after you set your preferences?

What is your gender identity?

• Woman
• Man
• Non-binary
• Prefer not to say

How easy or difficult was it to save or update your privacy preferences?

In which region are you currently located?

• Africa
• Asia
• Europe
• North America
• South America
• Oceania
• Middle East
• Prefer not to say

Did the site offer a one-click option to reject all non-essential cookies?

• Yes, clearly visible
• Yes, but it was hard to find
• No
• Not sure

How confident are you that you could allow only essential cookies on most websites you visit?