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Product & UX

Cross-Functional Go/No-Go Launch Readiness Assessment

A structured stakeholder assessment that measures launch confidence, track-level readiness, risk prioritization, and operational preparedness to support data-driven go/no-go decisions.

Sample questions

A preview of what’s in the template. Every question is editable before you launch.

30 questions · ~13 min
Q01
Message

Welcome to the Launch Readiness Assessment. This survey collects cross-functional perspectives to inform an upcoming go/no-go decision. Your responses will be aggregated and reported anonymously—no individual answers will be attributed. There are no right or wrong answers; we want your honest assessment based on current evidence. The survey takes approximately 8–10 minutes. Your participation is voluntary and you may exit at any time.

Q02
Multiple Choice

Which function(s) are you representing in this decision? (Select all that apply)

  • Product Management
  • Engineering
  • Design/UX
  • QA/Testing
  • Data/Analytics
  • Security/Privacy
  • Legal/Compliance
  • Sales
  • Marketing
  • Customer Support/Success
  • Finance
  • DevOps/SRE
  • Other (please specify)
Q03
Opinion Scale

How confident are you that we can successfully launch on the planned date?

Scale: 17
Min:Not at all confidentMax:Extremely confident
Q04
Message

The following questions ask you to rate readiness across key launch tracks. Rate only the areas you have visibility into.

Q05
Opinion Scale

How would you rate the overall risk level for this launch, based on the current state?

Scale: 17
Min:Very low riskMax:Very high risk
Q06
Multiple Choice

Which of the following go-live checks are complete? (Select all that apply)

  • Runbook documented
  • Monitoring/alerts configured
  • Rollback plan tested
  • On-call coverage scheduled
  • Communication plan approved
  • Support documentation ready
  • None of the above
Q07
Long Text

Is there anything else that could change your recommendation in the next week?

Q08
Dropdown

What is your primary region/time zone?

  • Americas
  • EMEA
  • APAC
  • Other
Q09
Message

Thank you for your input. Your responses will be aggregated across all stakeholders to inform the go/no-go decision. Results will be shared at the upcoming decision meeting.

Q10
Dropdown

What stage is the initiative currently in?

  • Discovery
  • Alpha
  • Beta
  • General Availability (GA)
  • Hotfix/Patch
  • Not sure
Q11
Long Text

What blockers, unknowns, or concerns—if any—should be addressed before launch?

Q12
Opinion Scale

How ready is the product scope and requirements definition for launch?

Scale: 15
Min:Not readyMax:Fully ready
Q13
Ranking

Rank the following risks to launch readiness from highest to lowest concern.

  1. Timeline slippage
  2. Quality defects
  3. Scope creep
  4. External dependency
  5. Limited capacity/resources
  6. Compliance or privacy risk
Drag to rank
Q14
Multiple Choice

Are day-one success metrics defined and instrumented?

  • Yes, fully defined and instrumented
  • Partially defined or not fully instrumented
  • No
  • Not applicable
Q15
AI Interview

We'd like to understand your perspective on launch readiness in more depth. Please share your thoughts and our AI moderator will ask brief follow-up questions.

Q16
Dropdown

What is your current seniority level?

  • Individual contributor
  • Manager
  • Director
  • VP/Executive
  • Other
Q17
Multiple Choice

Have you participated in prior launches of similar scope?

  • Yes
  • No
Q18
Multiple Choice

What is your current recommendation?

  • Go as planned
  • Go with minor conditions
  • Delay to address issues
  • No go (do not launch)
  • Need more data
Q19
Opinion Scale

How ready is the engineering implementation and code completeness for launch?

Scale: 15
Min:Not readyMax:Fully ready
Q20
Multiple Choice

Which dependencies could impact the launch if unresolved? (Select all that apply)

  • Backend service/API
  • Third-party vendor readiness/change
  • Security review / pen test
  • Legal review
  • App store approval (if applicable)
  • Data migration
  • Localization/translation
  • Support content/training
  • Sales enablement
  • Analytics instrumentation
  • Other (please specify)
Q21
Dropdown

What rollout strategy do you recommend for this launch?

  • Big bang
  • Phased rollout
  • Feature flag/toggle
  • A/B experiment
  • Pilot/allowlist
  • Not decided
Q22
Dropdown

How long have you been with the company?

  • Under 3 months
  • 3–12 months
  • 1–3 years
  • 3–5 years
  • 5+ years
Q23
Long Text

What specific data, tests, or evidence would help you make a clearer recommendation?

Q24
Opinion Scale

How ready is QA and testing coverage for launch?

Scale: 15
Min:Not readyMax:Fully ready
Q25
Long Text

What are the most important mitigation steps we should take before launch?

Q26
Long Text

What team or organization do you belong to? (Optional)

Q27
Opinion Scale

How ready is the security and privacy review for launch?

Scale: 15
Min:Not readyMax:Fully ready
Q28
Ranking

Rank the following areas by where the next two weeks of effort should be focused, from most to least important.

  1. Product scope clarification
  2. Engineering implementation
  3. QA/Testing
  4. Security/Privacy
  5. Observability/Telemetry
  6. Support/Customer Success readiness
  7. Legal/Compliance
  8. Release packaging and documentation
Drag to rank
Q29
Opinion Scale

How ready is the operations and infrastructure setup for launch?

Scale: 15
Min:Not readyMax:Fully ready
Q30
Opinion Scale

How ready is customer support and documentation for launch?

Scale: 15
Min:Not readyMax:Fully ready

What’s included

  • AI follow-ups

    Adaptive probes on open-ended answers that pull out detail a static form would miss.

  • Attention checks

    Built-in safeguards against rushed answers and low-quality respondents.

  • AI-drafted copy

    Wording, ordering, and branching written by the AI — tuned to your research goal.

  • Auto report

    Themes, quotes, and a plain-English summary write themselves once responses come in.

How it compares

We reviewed the closest templates from other survey tools. Here’s what they do well — and where this template goes further.

Why this template

  • Combines a structured go/no-go recommendation and confidence rating with track-by-track readiness scoring (scope, engineering, QA, security, ops, support) so leadership sees both the verdict and the underlying evidence
  • Includes risk and effort ranking exercises plus dependency and go-live-checklist multiple-choice questions to surface blockers and prioritize the final two weeks of work
  • Adds an AI follow-up interview that lets each stakeholder elaborate on their reasoning in their own words, going beyond a fixed rating grid
  • Captures respondent context (function, seniority, tenure, region) so readiness and risk scores can be segmented across the organization, and closes with a clear aggregation message for transparency

Jotform

Operational Readiness Assessment Template

A static form template for assessing operational readiness, likely covering standard checklist-style categories rather than a multi-track go/no-go decision framework. It's a fielding-ready form but built for general operational sign-off rather than cross-functional launch decisions specifically. Customization is possible but the structure isn't tailored to risk ranking or stakeholder recommendation capture.

What it does well

  • Fielding-ready template usable immediately in Jotform's form builder
  • Broad focus on operational readiness that could apply across many use cases
  • Likely integrates with Jotform's existing form logic and notification tools

Where it falls short

  • Static question set with no adaptive follow-up probing into open-ended concerns
  • No mechanism to capture stakeholder reasoning beyond fixed fields
  • No transparent, publishable methodology for how responses are scored or synthesized

Typeform

Product Readiness Assessment by Smartbug Media

A Typeform template built by an agency partner to gauge product readiness, presumably using Typeform's conversational single-question flow. It appears oriented around product-level readiness rather than a full cross-functional go/no-go framework spanning engineering, QA, security, ops, and support. Good for quick pulse-checks but not designed as a structured decision-support instrument with risk prioritization.

What it does well

  • Polished, conversational question flow typical of Typeform's UI
  • Quick to deploy for a general product-readiness pulse check
  • Backed by an agency's applied template design

Where it falls short

  • No adaptive AI interviewing to probe deeper on flagged risks or concerns
  • No structured risk-ranking or dependency-mapping questions evident
  • No automated per-response quality scoring or auto-generated readiness report

Frequently asked questions

What questions are in the “Cross-Functional Go/No-Go Launch Readiness Assessment” template?

The template includes 30 ready-to-use questions, starting with: “Welcome to the Launch Readiness Assessment. This survey collects cross-functional perspectives to inform an upcoming go…” · “Which function(s) are you representing in this decision? (Select all that apply)” · “How confident are you that we can successfully launch on the planned date?”. The full set is previewed above, and every question is editable.

How long does this survey take to complete?

Respondents typically finish the 30 questions in about 13 minutes.

Can I customize this template?

Yes — every question, answer option, and the ordering is editable before you launch. You can add or remove questions, or ask the AI editor to rework the survey around your research goal.

Is this template free to use?

Yes. Open it in the editor and start customizing right away — no account required to try it, and the free plan covers launching your survey.

Ready to launch?

Open this template in the editor. Every part is yours to change before the first respondent sees it.

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