Refund Experience & Policy Satisfaction Survey
Measures customer satisfaction with refund policies, processing speed, communication, and perceived effort. Designed for consumer research teams seeking to identify friction points and prioritize improvements in return and refund workflows.
Sample questions
A preview of what’s in the template. Every question is editable before you launch.
In the last 12 months, have you requested a refund from any company?
- Yes
- No
How did you submit your most recent refund request?
- Website or app self-service
- In-store at a counter
- Phone support
- Live chat or messaging
- Social media
- Other (please specify)
The refund policy was easy to find.
For your most recent refund, approximately how long did it take to receive the money after approval?
- Same day
- 1–3 days
- 4–7 days
- 8–14 days
- 15 days or more
- I don't recall
How much effort did you have to put in to complete your most recent refund process?
Please rank the following potential improvements from most to least important to you.
- Faster refund processing
- Clearer policy wording
- Proactive status updates during processing
- Easier process to initiate a return or refund
- Fewer fees or deductions
What is your age?
- 18–24
- 25–34
- 35–44
- 45–54
- 55–64
- 65 or older
- Prefer not to say
Thank you for completing this survey. Your feedback will help improve refund policies and processes. If you have any questions about this research, please contact us at the email provided in your invitation.
Approximately how much was your most recent refund amount?
- Under $25
- $25–$99
- $100–$249
- $250–$499
- $500 or more
- Prefer not to say
The refund policy was clearly written and easy to understand.
How satisfied were you with the speed at which your most recent refund was processed?
Overall, how satisfied were you with the final outcome of your most recent refund?
Thinking about your most recent refund experience, what, if anything, would you change about the process?
Which best describes your gender?
- Woman
- Man
- Non-binary
- Prefer not to say
The conditions for obtaining a refund were reasonable.
Were you kept informed about the status of your most recent refund?
- Yes, I received proactive updates
- Yes, but only after I asked
- No, I received no updates
How likely are you to continue purchasing from the company where you most recently requested a refund?
We'd like to understand your refund experience in a bit more depth. An AI moderator will ask you 1–2 brief follow-up questions based on your responses so far. Please share as much or as little as you'd like.
In which region do you currently live?
- North America
- Latin America/Caribbean
- Europe
- Middle East/North Africa
- Sub-Saharan Africa
- Asia
- Oceania
- Prefer not to say
Overall, how fair were the refund policies you encountered in the last 12 months?
What is the highest level of education you have completed?
- Less than high school
- High school or equivalent
- Some college, no degree
- Associate degree
- Bachelor's degree
- Graduate or professional degree
- Prefer not to say
Compared with other companies you have used, how strict were the refund policies you encountered?
What is your current employment status?
- Employed full-time
- Employed part-time
- Self-employed
- Student
- Homemaker/caregiver
- Unemployed, seeking work
- Not in labor force/retired
- Prefer not to say
What’s included
AI follow-ups
Adaptive probes on open-ended answers that pull out detail a static form would miss.
Attention checks
Built-in safeguards against rushed answers and low-quality respondents.
AI-drafted copy
Wording, ordering, and branching written by the AI — tuned to your research goal.
Auto report
Themes, quotes, and a plain-English summary write themselves once responses come in.
Ready to launch?
Open this template in the editor. Every part is yours to change before the first respondent sees it.
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