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Refund Experience & Policy Satisfaction Survey

Measures customer satisfaction with refund policies, processing speed, communication, and perceived effort. Designed for consumer research teams seeking to identify friction points and prioritize improvements in return and refund workflows.

Sample questions

A preview of what’s in the template. Every question is editable before you launch.

24 questions · ~11 min
Q01
Message

Welcome to our Refund Experience Survey. We'd like to understand your experiences with return and refund processes over the past 12 months. This survey takes approximately 6–8 minutes to complete. Your participation is voluntary, and you may stop at any time. There are no right or wrong answers—we are interested in your honest opinions. All responses are confidential and will be reported only in aggregate. Please click 'Next' to begin.

Q02
Multiple Choice

In the last 12 months, have you requested a refund from any company?

  • Yes
  • No
Q03
Multiple Choice

How did you submit your most recent refund request?

  • Website or app self-service
  • In-store at a counter
  • Phone support
  • Email
  • Live chat or messaging
  • Social media
  • Other (please specify)
Q04
Opinion Scale

The refund policy was easy to find.

Scale: 17
Min:Strongly disagreeMax:Strongly agree
Q05
Multiple Choice

For your most recent refund, approximately how long did it take to receive the money after approval?

  • Same day
  • 1–3 days
  • 4–7 days
  • 8–14 days
  • 15 days or more
  • I don't recall
Q06
Opinion Scale

How much effort did you have to put in to complete your most recent refund process?

Scale: 17
Min:Very low effortMax:Very high effort
Q07
Ranking

Please rank the following potential improvements from most to least important to you.

  1. Faster refund processing
  2. Clearer policy wording
  3. Proactive status updates during processing
  4. Easier process to initiate a return or refund
  5. Fewer fees or deductions
Drag to rank
Q08
Dropdown

What is your age?

  • 18–24
  • 25–34
  • 35–44
  • 45–54
  • 55–64
  • 65 or older
  • Prefer not to say
Q09
Message

Thank you for completing this survey. Your feedback will help improve refund policies and processes. If you have any questions about this research, please contact us at the email provided in your invitation.

Q10
Multiple Choice

Approximately how much was your most recent refund amount?

  • Under $25
  • $25–$99
  • $100–$249
  • $250–$499
  • $500 or more
  • Prefer not to say
Q11
Opinion Scale

The refund policy was clearly written and easy to understand.

Scale: 17
Min:Strongly disagreeMax:Strongly agree
Q12
Opinion Scale

How satisfied were you with the speed at which your most recent refund was processed?

Scale: 17
Min:Very dissatisfiedMax:Very satisfied
Q13
Opinion Scale

Overall, how satisfied were you with the final outcome of your most recent refund?

Scale: 17
Min:Very dissatisfiedMax:Very satisfied
Q14
Long Text

Thinking about your most recent refund experience, what, if anything, would you change about the process?

Q15
Multiple Choice

Which best describes your gender?

  • Woman
  • Man
  • Non-binary
  • Prefer not to say
Q16
Opinion Scale

The conditions for obtaining a refund were reasonable.

Scale: 17
Min:Strongly disagreeMax:Strongly agree
Q17
Multiple Choice

Were you kept informed about the status of your most recent refund?

  • Yes, I received proactive updates
  • Yes, but only after I asked
  • No, I received no updates
Q18
Opinion Scale

How likely are you to continue purchasing from the company where you most recently requested a refund?

Scale: 17
Min:Very unlikelyMax:Very likely
Q19
AI Interview

We'd like to understand your refund experience in a bit more depth. An AI moderator will ask you 1–2 brief follow-up questions based on your responses so far. Please share as much or as little as you'd like.

Q20
Dropdown

In which region do you currently live?

  • North America
  • Latin America/Caribbean
  • Europe
  • Middle East/North Africa
  • Sub-Saharan Africa
  • Asia
  • Oceania
  • Prefer not to say
Q21
Opinion Scale

Overall, how fair were the refund policies you encountered in the last 12 months?

Scale: 17
Min:Very unfairMax:Very fair
Q22
Dropdown

What is the highest level of education you have completed?

  • Less than high school
  • High school or equivalent
  • Some college, no degree
  • Associate degree
  • Bachelor's degree
  • Graduate or professional degree
  • Prefer not to say
Q23
Opinion Scale

Compared with other companies you have used, how strict were the refund policies you encountered?

Scale: 17
Min:Much more lenientMax:Much stricter
Q24
Dropdown

What is your current employment status?

  • Employed full-time
  • Employed part-time
  • Self-employed
  • Student
  • Homemaker/caregiver
  • Unemployed, seeking work
  • Not in labor force/retired
  • Prefer not to say

What’s included

  • AI follow-ups

    Adaptive probes on open-ended answers that pull out detail a static form would miss.

  • Attention checks

    Built-in safeguards against rushed answers and low-quality respondents.

  • AI-drafted copy

    Wording, ordering, and branching written by the AI — tuned to your research goal.

  • Auto report

    Themes, quotes, and a plain-English summary write themselves once responses come in.

Ready to launch?

Open this template in the editor. Every part is yours to change before the first respondent sees it.

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