Q01
Message
All templatesIndustry-Specific
Senior Management Leadership Evaluation Survey
Gathers employee ratings of senior leadership on vision, decision-making, transparency, and accountability, plus behavioral data on how often leaders are visible day-to-day. An AI follow-up interview digs into the specific decision or moment that most shaped each person's confidence — surfacing concrete evidence behind the scores for HR and the executive team.
Sample questions
A preview of what’s in the template. Every question is editable before you launch.
13 questions · ~7 min
Q02
MatrixRequired
Thinking about senior management (not your direct manager), how would you rate them on each of the following?
6 rows × 5 columns
- Communicates a clear vision and strategy
- Makes timely, well-reasoned decisions
- Is transparent about company performance and challenges
- Holds itself accountable for results
- Supports employee growth and development
- +1 more
Columns: Poor · Fair · Good · Very Good · Excellent
Q03
Opinion ScaleRequired
Based on what you've seen in the last 6 months, how confident are you that senior management can successfully lead the organization through its next major challenge?
Scale: 0 – 10
Min:Not at all confidentMax:Extremely confident
Q04
Rating ScaleRequired
How much do you trust senior management's decisions to be in the best interest of employees, not just shareholders or short-term results?
Range: 1 – 5
Min:No trust at allMax:Complete trust
Q05
Multiple ChoiceRequired
In the last 3 months, how often did you have any direct interaction with a member of senior management (town halls, Q&As, skip-level meetings, etc.)?
- Never
- Once
- A few times
- About monthly
- Weekly or more often
Q06
Ranking
If senior management could improve in only one area over the next year, rank these from most to least important to you.
- Communication and transparency
- Strategic vision and direction
- Speed and quality of decision-making
- Accountability for results
- Employee development and growth opportunities
- Collaboration across departments
Drag to rank
Q07
Multiple ChoiceRequired
Do you feel senior management genuinely listens to feedback from employees below the executive level?
- Yes, consistently
- Sometimes, depends on the topic
- Rarely
- No, not at all
Q08
AI Interview
Probe the reasoning behind the respondent's confidence and trust ratings for senior management. Ask them to describe one specific decision, announcement, or action by senior leadership in the last year that most shaped their view, and walk through what happened and why it mattered to them. If their confidence rating is low, press gently on what specifically would need to change for it to improve; if it's high, ask what leadership behavior they most want to see continue. Avoid letting them stay abstract — anchor every answer to a concrete example.
Q09
Long Text
Is there anything senior management should start, stop, or continue doing that hasn't come up yet?
Q10
Multiple Choice
How long have you been with the organization?
- Less than 1 year
- 1-3 years
- 4-7 years
- 8+ years
- Prefer not to say
Q11
Multiple Choice
Which best describes your current role level?
- Individual contributor
- People manager
- Director or above
- Prefer not to say
Q12
Short Text
What department or team are you part of? (Optional — helps us spot patterns, not to identify you.)
Q13
Message
That's everything — thank you for your candor. Responses are aggregated into a leadership feedback report shared with HR and senior management to guide development priorities; individual answers are kept confidential.
What’s included
AI follow-ups
Adaptive probes on open-ended answers that pull out detail a static form would miss.
Attention checks
Built-in safeguards against rushed answers and low-quality respondents.
AI-drafted copy
Wording, ordering, and branching written by the AI — tuned to your research goal.
Auto report
Themes, quotes, and a plain-English summary write themselves once responses come in.
How it compares
We reviewed the closest templates from other survey tools. Here’s what they do well — and where this template goes further.
Why this template
- Goes beyond static rating scales with an AI follow-up interview that probes the specific decision or moment behind each person's confidence and trust scores, giving HR concrete evidence instead of just numbers.
- Combines quantitative measures (matrix ratings, opinion scale, trust rating, ranking of priority improvement areas) with behavioral frequency data on leader visibility, so results aren't purely perception-based.
- Includes a long-text start/stop/continue question and role-level/tenure/department breakdowns, allowing HR to segment findings by group while still respecting anonymity.
- Closes with a clear, transparent message about how responses are aggregated, and the whole flow builds toward an auto-generated report rather than a raw export.
QuestionPro
Top 7 Management Evaluation Survey Questions + Sample Questionnaire TemplateThis is primarily an educational guide listing sample management evaluation questions rather than a ready-to-field survey. It gives a helpful starting question set but leaves design, logic, and follow-up entirely to the user. Good for inspiration, not for launching a structured evaluation program.
What it does well
- Offers a curated list of common management evaluation question types as a reference
- Backed by a large established survey platform with broad question-type support
- Useful starting point for teams drafting their own questionnaire from scratch
Where it falls short
- No adaptive AI follow-up interview to probe the reasoning behind any given rating
- Static question list with no built-in per-response quality scoring or automated report generation
- No transparent, publishable methodology for how or why each question was asked
Typeform
Leadership Evaluation Form TemplateA fielding-ready template with Typeform's signature conversational, one-question-at-a-time interface, which likely makes it pleasant to complete. It's built around fixed questions and branching logic rather than open-ended probing, so it captures surface-level ratings well but not the reasoning behind them.
What it does well
- Polished, conversational one-question-at-a-time UI that boosts completion rates
- Easy to customize question wording and branch logic within Typeform's builder
- Established platform with reliable delivery and basic analytics
Where it falls short
- No adaptive AI interview or voice AI option to dig into the specific moment shaping an employee's confidence
- Relies on static logic branching rather than true dynamic follow-up questioning, and lacks automated quality scoring on individual responses
- No published prompt-level transparency or auto-generated executive report comparable to QuestionPunk's output
Ready to launch?
Open this template in the editor. Every part is yours to change before the first respondent sees it.
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