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Finance & Insurance

Crypto Wallet Setup & Recovery UX Study

Evaluates user comprehension, confidence, and preferences around non-custodial wallet setup flows, seed phrase recovery, and network fee transparency to identify UX friction points and reduce drop-off.

Sample questions

A preview of what’s in the template. Every question is editable before you launch.

25 questions · ~11 min
Q01
Message

Thank you for participating in this study about crypto wallet setup experiences. Your responses are voluntary and confidential—you may stop at any time. There are no right or wrong answers; we are simply interested in your honest opinions and experiences. All responses will be anonymized and reported in aggregate to improve wallet design. This survey takes approximately 6–8 minutes to complete.

Q02
Multiple Choice

Have you ever set up a crypto wallet (e.g., MetaMask, Trust Wallet, Ledger)?

  • Yes, I have set up a wallet
  • No, this would be my first time
  • Not sure / Can't remember
Q03
Opinion Scale

To what extent do you agree or disagree: "If I lose my seed phrase and have no other backup, no one—including the wallet company—can recover my funds."

Scale: 17
Min:Strongly disagreeMax:Strongly agree
Q04
Multiple Choice

Which recovery approaches have you heard of for non-custodial wallets? Select all that apply.

  • Seed phrase (12/24 words) written or stored securely
  • Encrypted cloud backup (protected by a password or passkey)
  • Hardware device backup (e.g., hardware wallet)
  • Social recovery with trusted contacts
  • Email/SMS one-time codes
  • Device-based recovery (MPC, no seed phrase)
  • Custodial recovery by verifying identity with a company
  • None of the above
Q05
Multiple Choice

Which best describes your current understanding of network fees (sometimes called 'gas fees') during wallet setup or first use?

  • I know when fees occur and who receives them
  • I somewhat understand fees but not all the details
  • I thought fees were charged by the wallet company
  • I did not notice any fees during setup
  • I'm unsure
Q06
Multiple Choice

Which setup flow length would you prefer for a new wallet?

  • One quick step now; guide me later as needed
  • A guided flow of 3–5 concise steps
  • A detailed flow of 6–8 steps with explanations
  • Not sure
Q07
Opinion Scale

If a wallet app used the setup flow you described as preferred, how likely would you be to complete the entire setup process?

Scale: 17
Min:Extremely unlikelyMax:Extremely likely
Q08
AI Interview

We'd like to explore your wallet setup and recovery experiences in a bit more depth. An AI moderator will ask you a couple of follow-up questions.

Q09
Dropdown

What is your age?

  • 18–24
  • 25–34
  • 35–44
  • 45–54
  • 55–64
  • 65 or older
Q10
Message

Thank you for your time! Your feedback will help improve wallet setup, recovery, and fee transparency for all users.

Q11
Message

For this survey, imagine you are setting up a new non-custodial (self-custody) crypto wallet today. If you've done this in the last 12 months, please answer based on your most recent setup experience. Otherwise, answer based on what you would expect from a clear setup flow.

Q12
Opinion Scale

How familiar are you with cryptocurrencies and Web3 concepts?

Scale: 17
Min:Not at all familiarMax:Extremely familiar
Q13
Opinion Scale

To what extent do you agree or disagree: "My private keys are stored by the wallet app company and they can reset them for me if needed."

Scale: 17
Min:Strongly disagreeMax:Strongly agree
Q14
Multiple Choice

If you had to choose one primary recovery method for a new non-custodial wallet, which would you prefer?

  • Seed phrase backup (12/24 words)
  • Encrypted cloud backup with password/passkey
  • Social recovery with trusted contacts
  • Device-based recovery (MPC, no seed phrase)
  • Custodial recovery by verifying identity
  • I'm not sure yet
Q15
Multiple Choice

Which parts of the wallet setup process feel most confusing or risky to you? Select all that apply.

  • Choosing a recovery method
  • Writing / storing a seed phrase
  • Backing up to cloud storage
  • Understanding what is actually backed up
  • Estimating or approving network fees
  • Linking or restoring on a second device
  • App permissions or privacy notices
  • Nothing felt confusing or risky
Q16
Opinion Scale

How would you rate your overall confidence in managing a non-custodial wallet on your own?

Scale: 17
Min:Not at all confidentMax:Extremely confident
Q17
Long Text

Based on your responses in this survey, please share any additional thoughts or suggestions for making wallet setup and recovery clearer.

Q18
Multiple Choice

What is your gender?

  • Female
  • Male
  • Non-binary
  • Prefer to self-describe
  • Prefer not to say
Q19
Opinion Scale

To what extent do you agree or disagree: "I understand the difference between a custodial wallet (e.g., Coinbase account) and a non-custodial wallet (e.g., MetaMask)."

Scale: 17
Min:Strongly disagreeMax:Strongly agree
Q20
Opinion Scale

How confident are you that you could recover access to your wallet if you lost your phone?

Scale: 17
Min:Not at all confidentMax:Extremely confident
Q21
Dropdown

In which country or region do you currently reside?

  • United States
  • Canada
  • United Kingdom
  • European Union
  • Australia
  • India
  • Singapore
  • Latin America
  • Africa
  • Other
Q22
Ranking

Please rank the following factors by how important they are to you when choosing a wallet recovery method, from most important to least important.

  1. Security / robustness
  2. Ease of use
  3. Privacy of my data
  4. Cost / fees
  5. Speed to recover
  6. Works across my devices
  7. No single point of failure (resilience)
Drag to rank
Q23
Multiple Choice

What is the highest level of education you have completed?

  • High school or less
  • Some college / Associate degree
  • Bachelor's degree
  • Graduate / Professional degree
  • Other
Q24
Long Text

In your own words, what is a seed phrase and when would you use it?

Q25
Multiple Choice

Which of the following best describes your current employment status?

  • Employed full-time
  • Employed part-time
  • Self-employed
  • Student
  • Unemployed
  • Retired
  • Prefer not to say

What’s included

  • AI follow-ups

    Adaptive probes on open-ended answers that pull out detail a static form would miss.

  • Attention checks

    Built-in safeguards against rushed answers and low-quality respondents.

  • AI-drafted copy

    Wording, ordering, and branching written by the AI — tuned to your research goal.

  • Auto report

    Themes, quotes, and a plain-English summary write themselves once responses come in.

Why this template

What this template is built to do — we found no directly comparable template from other survey tools to review.

What sets it apart

  • Combines structured opinion-scale and multiple-choice questions on seed phrase understanding, private key custody, and network fee comprehension with an adaptive AI follow-up interview that can probe deeper into individual answers in real time
  • Includes an open-text question asking respondents to explain a seed phrase in their own words, giving richer qualitative signal on comprehension gaps than closed-ended forms alone
  • Captures preference data via ranking and multiple-choice questions on setup flow length and recovery method, plus a dedicated question on which parts of setup feel most confusing or risky
  • Pairs quantitative confidence/familiarity scales with a final open-text reflection and demographic questions, then rolls everything into an automated report with transparent, reviewable AI prompts

Ready to launch?

Open this template in the editor. Every part is yours to change before the first respondent sees it.

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