Q01
Message
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Leadership Communications Clarity & Trust Pulse
Measures employee perceptions of leadership update clarity, channel effectiveness, communication cadence, and trust in follow-through. Designed for quarterly or semi-annual internal pulse checks to identify actionable communication gaps.
Sample questions
A preview of what’s in the template. Every question is editable before you launch.
21 questions · ~10 min
Q02
Multiple Choice
In the past 3 months, approximately how many leadership updates did you read or view?
- 0
- 1–2
- 3–5
- 6–10
- 11 or more
Q03
Opinion Scale
Overall, how clear were the leadership updates you received in the past 3 months?
Scale: 1 – 7
Min:Not at all clearMax:Extremely clear
Q04
Opinion Scale
How would you describe the frequency of leadership updates you received in the past 3 months?
Scale: 1 – 5
Min:Far too infrequentMax:Far too frequent
Q05
Opinion Scale
How much do you trust the information shared by senior leadership in their updates?
Scale: 1 – 7
Min:Not at allMax:Completely
Q06
Opinion Scale
Overall, how satisfied are you with leadership communications at this company?
Scale: 1 – 7
Min:Not at all satisfiedMax:Extremely satisfied
Q07
Multiple Choice
Which region do you primarily work in?
- Americas
- EMEA
- APAC
- Other
- Prefer not to say
Q08
Message
Thank you for completing this survey. Your feedback is confidential and will be used in aggregate to improve leadership communications across the organization.
Q09
Opinion Scale
Leadership updates covered topics that were relevant to my work.
Scale: 1 – 7
Min:Strongly disagreeMax:Strongly agree
Q10
Multiple Choice
What cadence would you prefer for company-wide leadership updates?
- Weekly
- Every 2 weeks
- Monthly
- Every 6 weeks
- Quarterly
- It depends on the topic
Q11
Opinion Scale
In the past 3 months, how consistently did leadership follow through on commitments mentioned in updates?
Scale: 1 – 7
Min:Not at all consistentlyMax:Extremely consistently
Q12
AI Interview
Based on your responses in this survey, please share any additional thoughts or feelings about leadership communications at this company.
Q13
Multiple Choice
What is your role level?
- Individual contributor
- People manager
- Senior leader/executive
- Prefer not to say
Q14
Opinion Scale
Leadership updates helped me understand the company's strategic direction.
Scale: 1 – 7
Min:Strongly disagreeMax:Strongly agree
Q15
Multiple Choice
Which channels did you use to receive leadership updates in the past 3 months? Select all that apply.
- Company-wide email
- Live all-hands meeting
- Recorded video from leaders
- Internal chat (e.g., Slack/Teams)
- Intranet or news hub
- Manager cascade in team meetings
- Other
Q16
Opinion Scale
How often do you have the opportunity to ask questions or seek clarification about leadership updates?
Scale: 1 – 7
Min:NeverMax:Always
Q17
Multiple Choice
How long have you been with the company?
- Less than 6 months
- 6–12 months
- 1–2 years
- 3–5 years
- 6+ years
- Prefer not to say
Q18
Opinion Scale
Leadership updates provided enough detail for me to understand how decisions affect my team.
Scale: 1 – 7
Min:Strongly disagreeMax:Strongly agree
Q19
Ranking
Rank these channels by how effective they are for you when receiving leadership updates. Drag to reorder (1 = most effective).
- Company-wide email
- Live all-hands meeting
- Recorded video from leaders
- Internal chat (e.g., Slack/Teams)
- Intranet or news hub
- Manager cascade in team meetings
Drag to rank
Q20
Dropdown
Which function best describes your primary team?
- Engineering/IT
- Product/Design
- Sales
- Marketing
- Customer Support/Success
- Operations
- HR/People
- Finance
- Legal
- Other
Q21
Multiple Choice
What is your typical work arrangement?
- On-site
- Hybrid
- Remote
What’s included
AI follow-ups
Adaptive probes on open-ended answers that pull out detail a static form would miss.
Attention checks
Built-in safeguards against rushed answers and low-quality respondents.
AI-drafted copy
Wording, ordering, and branching written by the AI — tuned to your research goal.
Auto report
Themes, quotes, and a plain-English summary write themselves once responses come in.
How it compares
We reviewed the closest templates from other survey tools. Here’s what they do well — and where this template goes further.
Why this template
- Includes an AI follow-up interview question that adapts to each respondent's prior answers, surfacing specifics static surveys miss
- Covers the full picture in one pulse: update clarity, relevance, strategic alignment, cadence preference, channel ranking, trust, and follow-through in a single structured flow
- Pairs quantitative opinion-scale tracking (clarity, trust, consistency, satisfaction) with open-ended AI-driven qualitative depth for richer, actionable reports
- Segments results by region, role level, tenure, function, and work arrangement so leadership can pinpoint exactly where communication gaps exist
Jotform
Employee Communication Survey Form TemplateA straightforward, customizable form template for gathering general employee feedback on internal communication. It's fielding-ready out of the box and benefits from Jotform's broad form-building and integration ecosystem, but it is a generic communication survey rather than one purpose-built around leadership trust and follow-through. No adaptive questioning or automated scoring is part of the offering.
What it does well
- Fielding-ready template usable immediately
- Easy drag-and-drop customization within Jotform's builder
- Wide integration options typical of Jotform's form ecosystem
Where it falls short
- Static question set with no adaptive AI follow-up probing
- No automated per-response quality scoring or auto-generated analysis report
- No voice AI interview or guided screen-share task options
QuestionPro
Company Communication Survey | Communication survey questionsA dedicated template evaluating internal company communications, closer in subject matter to a leadership-focused pulse than most generic options. It offers standard survey logic and QuestionPro's broader analytics suite, but the page reads as a general evaluation template rather than one tuned specifically to leadership cadence, channel ranking, and trust in follow-through. No adaptive interviewing is indicated.
What it does well
- Purpose-built around company communication evaluation
- Backed by QuestionPro's established survey analytics and reporting tools
- Likely supports skip logic and standard question customization
Where it falls short
- No adaptive AI follow-up interview; questions are fixed once deployed
- No automated per-response quality scoring
- No transparent, published prompt methodology or voice AI option
SurveyMonkey
Pulse Survey TemplateA general-purpose employee pulse survey template suited for recurring check-ins, which overlaps with our quarterly/semi-annual use case in cadence but not in topical depth. It's a ready-to-field template backed by SurveyMonkey's mature analytics, but it is not specifically structured around leadership communication clarity, channel effectiveness, or trust in follow-through — those would require manual customization.
What it does well
- Built for repeated, recurring pulse-check cadences
- Backed by SurveyMonkey's established benchmarking and analytics tools
- Simple to deploy and customize quickly
Where it falls short
- Generic pulse content requires manual editing to focus on leadership communication specifics
- No adaptive AI interview or voice AI follow-up capability
- No automated quality scoring of open-ended responses
Ready to launch?
Open this template in the editor. Every part is yours to change before the first respondent sees it.