Onboarding experience voice interview template

Learn how new customers experienced the path from signing up for [product] to first value.

Use this template

Editable study draft · English content

Before you launch

Choose a meaningful first-value moment and replace the time window. Include both successful and stalled new users.

Opens an AI-moderated voice interview with the research goal and discussion prompts shown here. The moderator can ask follow-up questions based on the participant’s answers. Replace the bracketed details and review the interview settings.

Discussion guide

  1. What were you trying to accomplish when you signed up?
  2. Walk me through what you did first.
  3. Where did you need help or stop to work something out?
  4. When, if ever, did the product first do something useful for you?
  5. What happened the next time you came back?

Plan your study

Who should take part?

People who started using [product] in the last [time window].

What should I customize before launching?

Choose a meaningful first-value moment and replace the time window. Include both successful and stalled new users.

How should I use the findings?

Separate recollections of onboarding from observed task performance. Use the reported trouble spots to choose follow-up usability tasks.

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