Product retrospective voice interview template

Understand what changed after a team adopted [product].

Use this template

Editable study draft · English content

Before you launch

Define the adoption period and the work you want to examine. Ask for examples rather than assumed benefits.

Opens an AI-moderated voice interview with the research goal and discussion prompts shown here. The moderator can ask follow-up questions based on the participant’s answers. Replace the bracketed details and review the interview settings.

Discussion guide

  1. What were you hoping would change when you adopted [product]?
  2. Describe how you handled [workflow] before adopting it.
  3. Walk me through a recent instance of that workflow now.
  4. What changed in ways you did not expect?
  5. What still takes more work than you would like?

Plan your study

Who should take part?

Customers with enough recent usage to compare work before and after adoption.

What should I customize before launching?

Define the adoption period and the work you want to examine. Ask for examples rather than assumed benefits.

How should I use the findings?

Compare concrete changes with original expectations. Verify impact claims with additional evidence before reporting causation.

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