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Wedding Vendor Experience & Value Feedback Survey
For wedding planners, venues, and vendors who want a clear read on how couples experienced their service — from first planning email to the last dance. Covers planning support, day-of execution, communication, and value for money, with an AI follow-up that pulls out the specific moment behind a couple's rating instead of a vague impression.
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Wedding Vendor Experience & Value Feedback Survey
Congratulations again on your wedding! We'd love your honest feedback on the vendor you worked with — it helps them (and future couples) know what to keep doing and what to fix. Your responses are completely confidential and anonymized. About 4-5 minutes.
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Sample questions
A preview of what’s in the template. Every question is editable before you launch.
10 questions · ~7 min
Q01
Multiple ChoiceRequired
Which type of vendor are you giving feedback on?
- Photographer/Videographer
- Caterer
- Florist
- Venue
- Wedding planner/coordinator
- DJ or band
- Hair and makeup
Q02
Opinion ScaleRequired
During the planning process, how responsive was this vendor to your questions and requests?
Scale: 1 – 7
Min:Not responsive at allMax:Extremely responsive
Q03
MatrixRequired
Thinking about your overall experience, how much do you agree with each statement about this vendor?
4 rows × 5 columns
- They communicated clearly and promptly
- They were professional and easy to work with
- They arrived and delivered on time
- They handled unexpected problems well
Columns: Strongly disagree · Disagree · Neutral · Agree · Strongly agree
Q04
Rating ScaleRequired
How would you rate the vendor's execution on your actual wedding day?
Range: 1 – 5
Min:PoorMax:Excellent
Q05
Opinion ScaleRequired
Considering the price you paid, how would you rate the value for money?
Scale: 1 – 7
Min:Not worth the costMax:Exceptional value
Q06
Opinion ScaleRequired
How likely are you to recommend this vendor to another engaged couple?
Scale: 0 – 10
Min:Not at all likelyMax:Extremely likely
Q07
AI Interview
Probe the story behind the respondent's day-of execution and value-for-money ratings: ask for one specific moment where the vendor either exceeded expectations or fell short, what happened in the moment, and how (or whether) it got resolved. If value for money was rated low, dig into whether it was price, quality, or scope mismatch driving that. If any communication or timeliness statement scored low, ask for a concrete example of a missed, late, or unclear response rather than a general impression.
Q08
Long Text
What's the one thing you'd want this vendor to do differently for future couples?
Q09
Date
What was your wedding date? (Optional — helps us track seasonal patterns)
Q10
Number
Roughly how many guests attended your wedding? (Optional)
Message
Thank you for sharing this! Your feedback goes directly into the vendor's performance review and helps them improve for the next couple they work with.
What’s included
AI follow-ups
Adaptive probes on open-ended answers that pull out detail a static form would miss.
Attention checks
Built-in safeguards against rushed answers and low-quality respondents.
AI-drafted copy
Wording, ordering, and branching written by the AI — tuned to your research goal.
Auto report
Themes, quotes, and a plain-English summary write themselves once responses come in.
How it compares
We reviewed the closest templates from other survey tools. Here’s what they do well — and where this template goes further.
Why this template
- Includes an AI follow-up (AI follow-up interview) that specifically probes the story behind the respondent's day-of execution and value-for-money ratings, instead of leaving low scores unexplained.
- Separates vendor type (planner, venue, or vendor) via a multiple-choice screener, so results can be segmented rather than lumped into one generic 'wedding' bucket.
- Covers the full journey with distinct metrics — planning responsiveness (rating-scale), day-of execution (rating), value for money (rating-scale), and a matrix of overall agreement statements — plus recommend-likelihood and open-ended 'what to do differently' for actionable detail.
- Captures optional context (wedding date, guest count) for seasonal/scale pattern tracking, bookended by warm, on-brand conversational message intro/outro copy.
Jotform
Wedding Feedback Form TemplateA ready-to-use, fielding-ready wedding feedback form built on Jotform's drag-and-drop form builder. It's a static form aimed at general wedding feedback rather than vendor-type-specific performance evaluation. Good for quick deployment and easy customization, but it doesn't distinguish planner vs. venue vs. vendor experiences.
What it does well
- Fielding-ready template that can be customized and embedded quickly
- Benefits from Jotform's broad form-building ecosystem (logic, integrations, themes)
- Simple, familiar form format for respondents
Where it falls short
- Static question set with no adaptive AI follow-up to probe the story behind a rating
- No automated per-response quality scoring or auto-generated reports
- No prompt-level transparency since there's no AI interviewing component
Typeform
Wedding Feedback Form TemplateA polished, conversational-style wedding feedback template using Typeform's signature one-question-at-a-time UI. It's fielding-ready and visually appealing, but remains a fixed-question flow rather than an adaptive interview, and isn't segmented by vendor type (planner/venue/vendor).
What it does well
- Clean, mobile-friendly one-question-at-a-time format that feels conversational
- Fielding-ready with Typeform's established logic-jump and design customization tools
- Likely easy to brand and share for couples post-wedding
Where it falls short
- No adaptive AI follow-up — the 'conversational feel' is UI styling, not actual AI probing of individual answers
- No automated quality scoring or auto-generated performance reports for vendors
- No voice AI interview option or guided screen-share tasks
Frequently asked questions
What questions are in the “Wedding Vendor Experience & Value Feedback Survey” template?
The template includes 10 ready-to-use questions, starting with: “Which type of vendor are you giving feedback on?” · “During the planning process, how responsive was this vendor to your questions and requests?” · “Thinking about your overall experience, how much do you agree with each statement about this vendor?”. The full set is previewed above, and every question is editable.
How long does this survey take to complete?
Respondents typically finish the 10 questions in about 7 minutes.
Can I customize this template?
Yes — every question, answer option, and the ordering is editable before you launch. You can add or remove questions, or ask the AI editor to rework the survey around your research goal.
Is this template free to use?
Yes. Open it in the editor and start customizing right away — no account required to try it, and the free plan covers launching your survey.
Ready to launch?
Open this template in the editor. Every part is yours to change before the first respondent sees it.
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