Mensagem
Todos os modelosProduct & UX
Product & Feature Name Preference Evaluation
Evaluate candidate product or feature names on clarity, appeal, and distinctiveness to identify the strongest option. Designed for product and UX teams conducting comparative name testing with target users.
Experimente sem cadastro · Respostas ilimitadas no plano gratuito
Prévia ao vivo
Product & Feature Name Preference Evaluation
Welcome! In this survey, you will evaluate four candidate names for a product or feature. There are no right or wrong answers — we are interested in your honest first impressions. Your responses are anonymous and will be reported in aggregate only. Participation is voluntary and you may stop at any time. This survey takes approximately 10 minutes to complete.
Powered by QuestionPunk
Tema Padrão. Você pode mudar as cores e as fontes.
Perguntas de exemplo
Uma prévia do que há no modelo. Todas as perguntas podem ser editadas antes de publicar.
18 perguntas · ~10 min
Mensagem
You will be evaluating the following four names. Please read each one carefully before proceeding: • Name A • Name B • Name C • Name D Focus on what each name communicates on its own, based only on your first impression.
Q01
Ordenação
Based on your first impression, rank these names from most preferred to least preferred.
- Name A
- Name B
- Name C
- Name D
Arraste para ordenar
Q02
Escala de opinião
How clear is the meaning of "Name A" on its own?
Escala: 1 – 5
Mín:Not at all clearMáx:Extremely clear
Q03
Escala de opinião
How clear is the meaning of "Name B" on its own?
Escala: 1 – 5
Mín:Not at all clearMáx:Extremely clear
Q04
Escala de opinião
How clear is the meaning of "Name C" on its own?
Escala: 1 – 5
Mín:Not at all clearMáx:Extremely clear
Q05
Escala de opinião
How clear is the meaning of "Name D" on its own?
Escala: 1 – 5
Mín:Not at all clearMáx:Extremely clear
Q06
Escala de opinião
How appealing does "Name A" sound to you?
Escala: 1 – 5
Mín:Not at all appealingMáx:Extremely appealing
Q07
Escala de opinião
How appealing does "Name B" sound to you?
Escala: 1 – 5
Mín:Not at all appealingMáx:Extremely appealing
Q08
Escala de opinião
How appealing does "Name C" sound to you?
Escala: 1 – 5
Mín:Not at all appealingMáx:Extremely appealing
Q09
Escala de opinião
How appealing does "Name D" sound to you?
Escala: 1 – 5
Mín:Not at all appealingMáx:Extremely appealing
Q10
Múltipla escolha
Which of these names, if any, feel too similar to one another? Select all that apply.
- Name A
- Name B
- Name C
- Name D
- None of these
Q11
Lista suspensa
If any name felt unclear, which one was the most unclear?
- None of these
- Name A
- Name B
- Name C
- Name D
Q12
Múltipla escolha
Thinking about all four names together, which qualities do they collectively convey? Select up to three.
- Modern
- Trustworthy
- Fun
- Powerful
- Simple
- Premium
- Technical
- Friendly
- Innovative
- Serious
Q13
Texto longo
What made your top-ranked name stand out from the others?
Q14
Entrevista com IA
We'd like to explore your reactions to these names in a bit more depth. An AI moderator will ask you a couple of follow-up questions based on your earlier answers.
Q15
Texto longo
Based on your responses in this survey, is there anything else you would like to share about these names?
Q16
Lista suspensa
What is your age?
- Under 18
- 18–24
- 25–34
- 35–44
- 45–54
- 55–64
- 65+
- Prefer not to say
Q17
Múltipla escolha
How do you describe your gender?
- Woman
- Man
- Non-binary
- Prefer not to say
Q18
Lista suspensa
In which country or region do you currently live?
- United States
- United Kingdom
- Canada
- Australia
- Germany
- France
- India
- Brazil
- Japan
- Mexico
- Other
Mensagem
Thank you for your time — your feedback will help us choose the best name!
O que está incluído
Acompanhamento com IA
Sondagens adaptativas nas respostas abertas que revelam detalhes que um formulário estático deixaria passar.
Verificações de atenção
Proteções integradas contra respostas apressadas e participantes de baixa qualidade.
Textos escritos por IA
Redação, ordem e ramificações escritas pela IA, ajustadas ao seu objetivo de pesquisa.
Relatório automático
Temas, citações e um resumo em linguagem simples se escrevem sozinhos assim que as respostas chegam.
Como se compara
Analisamos os modelos mais parecidos de outras ferramentas de pesquisa. Veja o que elas fazem bem e onde este modelo vai além.
Por que este modelo
- Includes adaptive AI follow-up interviews that probe why a name stood out or felt unclear, going beyond static rating scales
- Combines quantitative measures (clarity and appeal ratings for each of the four names, plus a preference ranking) with qualitative depth (open-text and AI-driven follow-up)
- Directly targets name-testing structure: side-by-side comparison, similarity/confusion checks, and a dedicated 'most unclear' question rather than generic product feedback
- Auto-generates a report from responses, and demographic questions (age, gender, region) let teams segment naming preference by audience
SurveyMonkey
Product Feature Survey TemplateA general-purpose template for gathering feedback on product features rather than a dedicated name-comparison instrument. Useful as a fielding-ready starting point but not structured around ranking or rating multiple candidate names side by side. Best suited for broad feature feedback rather than clarity/appeal/distinctiveness testing.
O que faz bem
- Established, easy-to-deploy survey platform with broad template library
- Fielding-ready template that teams can launch quickly
- Familiar UI likely lowers respondent drop-off
Onde deixa a desejar
- No adaptive AI interviewing or follow-up probing on individual answers
- Not built specifically for comparing multiple candidate names on clarity, appeal, and distinctiveness
- No published methodology or prompt transparency for how questions were designed
QuestionPro
Product Evaluation Survey Template and Sample QuestionnaireA broader product evaluation questionnaire covering general satisfaction and feature feedback rather than focused name-preference testing. It offers a sample questionnaire structure, but there's no indication of ranking or paired-comparison mechanics for candidate names. Good as a general evaluation template, less tailored to naming decisions.
O que faz bem
- Sample questionnaire format offers guidance for teams building their own survey
- Established survey platform with broad question-type support
- Positioned for general product evaluation use cases
Onde deixa a desejar
- No adaptive AI-driven follow-up interviews to explore reasoning behind name preferences
- Not structured around multi-name ranking, similarity checks, or clarity-specific scoring
- No transparent prompt or scoring methodology published
SurveySparrow
Product Evaluation Survey TemplateA general product evaluation template aimed at gathering overall satisfaction and feedback, not specifically designed for comparing candidate product or feature names. It can likely be adapted, but lacks purpose-built mechanics like name-ranking or similarity/confusion checks. Suitable for broad product feedback rather than focused naming research.
O que faz bem
- Conversational survey format may improve respondent engagement
- Fielding-ready template usable out of the box
- Part of a platform with broader survey distribution tools
Onde deixa a desejar
- No adaptive AI follow-up interviewing or voice AI interview option
- Not purpose-built for ranking and rating multiple candidate names on clarity/appeal/distinctiveness
- No disclosed prompt-level methodology or automated per-response quality scoring
Perguntas frequentes
Quais perguntas estão no modelo “Product & Feature Name Preference Evaluation”?
O modelo inclui 18 perguntas prontas para usar, começando por: “Based on your first impression, rank these names from most preferred to least preferred.” · “How clear is the meaning of "Name A" on its own?” · “How clear is the meaning of "Name B" on its own?”. O conjunto completo aparece acima e todas as perguntas podem ser editadas.
Quanto tempo leva para responder a esta pesquisa?
Os participantes normalmente terminam as 18 perguntas em cerca de 10 minutos.
Posso personalizar este modelo?
Sim: cada pergunta, cada opção de resposta e a ordem podem ser editadas antes de publicar. Você pode adicionar ou remover perguntas, ou pedir ao editor com IA para refazer a pesquisa em torno do seu objetivo.
Este modelo é gratuito?
Sim. Abra no editor e comece a personalizar agora: não é preciso criar conta para testar, e o plano gratuito cobre a publicação da sua pesquisa.
Pronto para publicar?
Abra este modelo no editor. Tudo é seu para mudar antes de o primeiro participante ver.
Modelos relacionados
Mais estudos sobre temas semelhantes.
