All Templates

AI Content Watermarking Survey Template (Provenance)

Measure consumer awareness, trust, acceptance, and perceived usefulness of AI content watermarks with ready-to-use survey questions. Customize in minutes.

What's Included

AI-Powered Questions

Intelligent follow-up questions based on responses

Automated Analysis

Real-time sentiment and insight detection

Smart Distribution

Target the right audience automatically

Detailed Reports

Comprehensive insights and recommendations

Sample Survey Items

Q1
Multiple Choice
In the past 30 days, where did you encounter AI‑generated content (text, images, or video)? Select all that apply.
  • Social media feeds
  • News websites/apps
  • Short‑video platforms
  • Image galleries or generators
  • Messaging apps
  • Search results
  • Online ads
  • Streaming platforms
  • None of the above
Q2
Multiple Choice
Before today, how familiar were you with content provenance signals (e.g., watermarks) that indicate how content was created or edited?
  • Very familiar
  • Somewhat familiar
  • Heard of the idea, not the term
  • Not at all familiar
Q3
Chat Message
Quick note: A content provenance watermark is an embedded signal or label indicating how content was created or edited (e.g., with an AI tool). It can help people and platforms verify origin and detect manipulations.
Q4
Opinion Scale
Overall, how useful would such watermarks be for everyday users?
Range: 1 – 10
Min: Not usefulMid: Moderately usefulMax: Extremely useful
Q5
Multiple Choice
Attention check: To confirm you are reading carefully, please select “I agree” below.
  • I agree
  • I disagree
  • Not sure
Q6
Matrix
How much would you trust each item if it included a clear watermark showing creation method?
Rows1 Very low234567 Very high
News article•••••••
Image of a public figure•••••••
Product review•••••••
Short video clip•••••••
Q7
Rating
How acceptable is it for platforms to display a label when a watermark indicating AI involvement is detected?
Scale: 10 (star)
Min: Not acceptableMax: Very acceptable
Q8
Multiple Choice
If you saw a watermark indicating AI involvement, how might you change your behavior? Select all that apply.
  • Pay closer attention to details
  • Be more skeptical of claims
  • Ignore the watermark
  • Avoid sharing the content
  • Report suspicious posts
  • No change
Q9
Opinion Scale
Imagine a product image has an AI watermark. How likely are you to purchase that product?
Range: 1 – 10
Min: Very unlikelyMid: NeutralMax: Very likely
Q10
Multiple Choice
Which watermark-related behaviors would you support on major platforms? Select all that apply.
  • Always‑visible badge on content
  • Click to view detailed provenance
  • Hidden but verifiable watermark
  • Automatic platform labeling when detected
  • No labeling of AI content
  • Unsure
Q11
Ranking
Rank these concerns about AI‑generated content from most to least concerning.
Drag to order (top = most important)
  1. Misinformation/false claims
  2. Deepfakes and impersonation
  3. Copyright and ownership
  4. Privacy risks
  5. Spam/flooding of low‑quality content
  6. Bias or discrimination
Q12
Constant Sum
Allocate 100 points across the outcomes you most want watermarks to support. Your total should equal 100.
Total must equal 100
  • Easier source verification
  • Detecting edits/manipulation
  • Clear labeling for users
  • Platform accountability
  • Creator attribution
  • Age‑appropriate or sensitive‑content flags
Min per option: 0Whole numbers only
Q13
Dropdown
Where would watermarks be most helpful for you personally?
  • Social media feeds
  • Messaging apps
  • Search results
  • News websites/apps
  • Online marketplaces
  • Educational platforms
  • Entertainment/streaming
Q14
Dropdown
What is your age group?
  • 18–24
  • 25–34
  • 35–44
  • 45–54
  • 55–64
  • 65+
Q15
Multiple Choice
How do you describe your gender?
  • Man
  • Woman
  • Non‑binary
  • Prefer not to say
Q16
Dropdown
Where do you currently live?
  • Africa
  • Asia
  • Europe
  • North America
  • South America
  • Oceania
  • Middle East
  • Prefer not to say
Q17
Multiple Choice
What is the highest level of education you have completed?
  • Less than high school
  • High school or equivalent
  • Some college/Associate degree
  • Bachelor’s degree
  • Master’s degree
  • Doctorate/Professional degree
  • Prefer not to say
Q18
Multiple Choice
What is your current employment status?
  • Employed full‑time
  • Employed part‑time
  • Self‑employed
  • Student
  • Homemaker
  • Retired
  • Unemployed
  • Prefer not to say
Q19
Long Text
In 1–2 sentences, what would make AI watermarks more useful to you?
Max 600 chars
Q20
Chat Message
Welcome! This short, anonymous survey takes about 5 minutes. Your responses will help us understand views on AI content watermarks. You may skip any question you prefer not to answer.
Q21
AI Interview
AI Interview: 2 Follow-up Questions on AI Content Watermarks
AI InterviewLength: 2Personality: Expert InterviewerMode: Fast
Q22
Chat Message
Thank you for participating! Your responses have been recorded.

Ready to Get Started?

Launch your survey in minutes with this pre-built template

Use This TemplateBrowse More Templates