Digital Ticket Transfer & Resale Experience Survey

Welcome! This survey explores your experiences with digital ticket transfers and resale over the past 12 months. Your participation is voluntary, and you may stop at any time. There are no right or wrong answers—we are interested in your honest opinions. Your responses are confidential and will be reported only in aggregate. The survey takes approximately 10 minutes to complete.

In the past 12 months, have you attended any ticketed live events (e.g., concerts, sports, theater)?

• Yes
• No

Approximately how many ticketed live events did you attend in the past 12 months?

• 1–2
• 3–5
• 6–10
• 11–20
• More than 20

In the past 12 months, which of the following have you done with digital tickets? Select all that apply.

• Transferred a ticket to someone I know
• Resold via an official marketplace (team/venue/platform)
• Resold via a third-party marketplace
• Tried to transfer or resell but couldn't complete it
• Did not transfer or resell

Which platform did you use most often to manage your event tickets in the past 12 months?

• Ticketmaster
• AXS
• Eventbrite
• SeatGeek
• Venue app or website
• Team app or website
• Artist or promoter app or website
• Other or multiple platforms

Overall, how clear were the instructions and rules for transferring or reselling digital tickets?

Thinking about your most recent attempt to transfer or resell a digital ticket, how clear were the steps to initiate the transfer or resale?

How clear were the fees and costs involved in the transfer or resale?

How clear were any deadlines or cut-off times for completing the transfer or resale?

How clear was the information about how and when you would receive payment for a resold ticket?

Which policies, if any, felt unclear to you? Select up to three.

• Whether resale is allowed for the event
• Transfer cut-off windows and limits
• Ticket barcode changing or being locked before the event
• Price caps or minimum resale prices
• Payout timing and method
• Refund or return eligibility after resale or transfer
• None of the above

Overall, how fair did the digital ticket transfer or resale process feel to you?

How fair were the total fees you encountered when transferring or reselling your most recent ticket?

Which pricing approach do you think is fairest when reselling digital tickets?

• Sellers can set any price they choose
• A minimum resale price is set at or above face value
• A maximum resale price is capped above face value
• Both a minimum and maximum resale price are set
• I'm not sure

Please rank the following potential improvements by importance to you, with the most important at the top.

1. Lower overall fees
2. Show all fees earlier in the process
3. Clearer rules and policies
4. Faster payouts after a resale
5. Ability to transfer tickets across different platforms
6. Better step-by-step guidance within the app

Please briefly describe any barriers or frustrations you experienced when trying to transfer or resell a digital ticket.

We'd like to learn more about your experience. An AI moderator will ask you a couple of follow-up questions about the biggest challenge or frustration you faced when transferring or reselling a digital ticket.

Based on your responses in this survey, is there anything else you would like to share about making digital ticket transfers or resales clearer or fairer?

What is your age group?

• Under 18
• 18–24
• 25–34
• 35–44
• 45–54
• 55–64
• 65+
• Prefer not to say

How do you describe your gender?

• Woman
• Man
• Non-binary
• Self-describe
• Prefer not to say

Which region do you primarily live in?

• North America
• Europe
• Asia-Pacific
• Latin America
• Middle East or Africa
• Prefer not to say

Thank you for completing this survey. Your feedback will help improve the clarity and fairness of digital ticket transfer and resale processes.