Q01
Message
All templatesIndustry-Specific
Homeowner Renovation Payment & Financing Preferences
Measures how homeowners plan renovation projects, select service providers, and make payment and financing decisions. Designed for market researchers seeking insights into budgets, payment method preferences, and financing feature priorities among homeowners.
Sample questions
A preview of what’s in the template. Every question is editable before you launch.
25 questions · ~11 min
Q02
Multiple Choice
Which of the following best describes your current housing situation?
- Own my home
- Rent my home
- Live with parents/guardians
- Live with roommates
- Other
- Prefer not to say
Q03
Multiple Choice
Which of the following home projects have you completed in the past 12 months? Select all that apply.
- Kitchen update
- Bathroom update
- Flooring
- Interior or exterior painting
- Roofing
- HVAC (heating, ventilation, air conditioning)
- Plumbing
- Electrical
- Landscaping or outdoor living
- Smart home or solar installation
- Other
- None of the above
Q04
Multiple Choice
Who handled your most recent major home project?
- Licensed general contractor
- Handyperson
- Big-box or home improvement store services
- Independent specialist (e.g., plumber, electrician)
- I did it myself (DIY)
- HOA or landlord arranged contractor
- Not applicable — no recent project
Q05
Opinion Scale
How likely are you to use financing (e.g., a loan, BNPL, or credit) for a $5,000 home project in the next 12 months?
Scale: 1 – 7
Min:Not at all likelyMax:Extremely likely
Q06
Opinion Scale
Overall, how satisfied are you with the payment and financing options currently available for home renovation projects?
Scale: 1 – 7
Min:Not at all satisfiedMax:Extremely satisfied
Q07
AI Interview
Based on your responses in this survey, we'd like to understand more about your experiences paying for home projects. Please share your biggest frustrations with paying for renovations or repairs, what has worked well for you, and any other thoughts you'd like to add.
Q08
Dropdown
What is your age?
- 18–24
- 25–34
- 35–44
- 45–54
- 55–64
- 65 or older
- Prefer not to say
Q09
Message
Thank you for completing this survey — your responses have been recorded and will be kept confidential. Your input helps improve home renovation payment experiences for homeowners like you.
Q10
Multiple Choice
How involved are you in decisions about home improvements or repairs at your home?
- I am the primary decision-maker
- I share decisions equally with someone else
- I have some input but am not the main decision-maker
- I am not involved in these decisions
Q11
Multiple Choice
Which of the following home projects do you plan to start in the next 12 months? Select all that apply.
- Kitchen update
- Bathroom update
- Flooring
- Interior or exterior painting
- Roofing
- HVAC (heating, ventilation, air conditioning)
- Plumbing
- Electrical
- Landscaping or outdoor living
- Smart home or solar installation
- Other
- Not sure
- No projects planned
Q12
Ranking
When choosing a home service provider, rank the following factors from most to least important.
- Total price
- Ratings and reviews
- Availability and speed
- Quality or workmanship guarantee
- Licensed and insured status
- Recommendation from friends or family
Drag to rank
Q13
Multiple Choice
Which of the following payment methods would you consider using for a home project costing $1,000 or more? Select all that apply.
- Savings or cash
- Credit card — pay balance in full
- Credit card — installment plan
- Store card financing
- Personal loan
- HELOC or home equity loan
- Contractor-offered financing at checkout
- Buy Now Pay Later (short-term installments)
- Other (please specify)
Q14
Multiple Choice
Which gender do you identify with?
- Man
- Woman
- Non-binary
- Prefer not to say
Q15
Dropdown
Approximately how much do you expect to spend on home projects in the next 12 months?
- Less than $1,000
- $1,000–$4,999
- $5,000–$9,999
- $10,000–$24,999
- $25,000–$49,999
- $50,000 or more
- Prefer not to say
Q16
Opinion Scale
When considering financing for a home project, how important is a low interest rate or 0% APR offer?
Scale: 1 – 5
Min:Not at all importantMax:Extremely important
Q17
Dropdown
What is the highest level of education you have completed?
- Less than high school
- High school or equivalent
- Some college or Associate degree
- Bachelor's degree
- Graduate or professional degree
- Prefer not to say
Q18
Opinion Scale
How important is a quick and easy approval process?
Scale: 1 – 5
Min:Not at all importantMax:Extremely important
Q19
Multiple Choice
What is your current employment status?
- Employed full-time
- Employed part-time
- Self-employed
- Homemaker or caregiver
- Student
- Unemployed
- Retired
- Prefer not to say
Q20
Opinion Scale
How important are flexible repayment terms (e.g., choosing your payment schedule)?
Scale: 1 – 5
Min:Not at all importantMax:Extremely important
Q21
Dropdown
What is your approximate annual household income before taxes?
- Under $25,000
- $25,000–$49,999
- $50,000–$74,999
- $75,000–$99,999
- $100,000–$149,999
- $150,000–$199,999
- $200,000 or more
- Prefer not to say
Q22
Opinion Scale
How important is transparency with no hidden fees?
Scale: 1 – 5
Min:Not at all importantMax:Extremely important
Q23
Multiple Choice
How would you describe the area where you live?
- Urban
- Suburban
- Rural
- Prefer not to say
Q24
Opinion Scale
How important is a low monthly payment amount?
Scale: 1 – 5
Min:Not at all importantMax:Extremely important
Q25
Ranking
For a typical $10,000 home project, rank the following cost categories from where you spend the most to the least.
- Labor and installation
- Materials and supplies
- Permits and inspection fees
- Design or planning
- Cleanup and disposal
Drag to rank
What’s included
AI follow-ups
Adaptive probes on open-ended answers that pull out detail a static form would miss.
Attention checks
Built-in safeguards against rushed answers and low-quality respondents.
AI-drafted copy
Wording, ordering, and branching written by the AI — tuned to your research goal.
Auto report
Themes, quotes, and a plain-English summary write themselves once responses come in.
Frequently asked questions
What questions are in the “Homeowner Renovation Payment & Financing Preferences” template?
The template includes 25 ready-to-use questions, starting with: “Welcome to this research study on home renovation and repair experiences. This survey takes approximately 7–10 minutes.…” · “Which of the following best describes your current housing situation?” · “Which of the following home projects have you completed in the past 12 months? Select all that apply.”. The full set is previewed above, and every question is editable.
How long does this survey take to complete?
Respondents typically finish the 25 questions in about 11 minutes.
Can I customize this template?
Yes — every question, answer option, and the ordering is editable before you launch. You can add or remove questions, or ask the AI editor to rework the survey around your research goal.
Is this template free to use?
Yes. Open it in the editor and start customizing right away — no account required to try it, and the free plan covers launching your survey.
Ready to launch?
Open this template in the editor. Every part is yours to change before the first respondent sees it.
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