기업 마케팅 인식 및 영향 조사

Captures why donors gave to a specific fundraising or political campaign, how smooth the giving experience felt, and how likely they are to give again — with an AI follow-up that digs into the real reasons behind a donor's likelihood-to-repeat score instead of a generic satisfaction rating. Built for nonprofits, campaigns, and cause marketers running donation drives.

Tests how a specific ad lands — attention, message clarity, believability, likability, and purchase intent — plus which creative elements actually stick. An AI follow-up interview digs into the 'why' behind the intent score so you're not left guessing from numbers alone. Built for brand and creative teams pre- or post-launch.

Tests a single ad — video, print, or social creative — for clarity, appeal, relevance, and purchase impact before it goes live. An AI follow-up interview digs into the specific moment respondents got confused, bored, or excited, surfacing the 'why' behind the ratings so creative teams know exactly what to cut, keep, or clarify.

Tracks where prospects and past buyers stand in the path from awareness to purchase, what drives or blocks that decision, and how price perceptions factor in — with an AI follow-up that reconstructs the specific moment someone almost bought (or almost switched away) instead of relying on generic attitude ratings.

팔로워들이 브랜드의 소셜 미디어 커뮤니티(댓글, 답글, DM)에 참여할 때 얼마나 안전하고 존중받으며 괴롭힘이나 스팸으로부터 자유롭다고 느끼는지를 측정합니다. 단순한 감정 점수 이상을 필요로 하는 소셜 미디어 및 커뮤니티 관리자를 위해 만들어졌으며, AI 후속 인터뷰가 특정 안전 경험을 재구성하여 모더레이션에서 정확히 무엇을 개선해야 하는지 알려줍니다.

Tracks unaided and aided awareness of a specific ad campaign, where people saw it, what stuck, and whether it moved them to act — for brand and media teams running always-on pulse checks. An AI follow-up interview digs into what respondents actually remember and why, surfacing the story behind the recall numbers.