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Product & UX

Navigation Label Clarity & Findability Assessment

Validates category labels and information architecture by measuring label clarity, task-based findability, perceived overlap, and usage priorities. Designed for UX and product teams evaluating taxonomy structures.

Sample questions

A preview of what’s in the template. Every question is editable before you launch.

25 questions · ~11 min
Q01
Message

Welcome! We're studying how people understand navigation labels used in account settings areas. This survey takes about 11 minutes. Your participation is voluntary, and you may stop at any time. There are no right or wrong answers—we're interested in your honest first reactions. All responses are confidential and will be reported in aggregate only.

Q02
Multiple Choice

Which device do you most often use for managing account settings or payments?

  • iPhone
  • Android phone
  • Windows PC
  • Mac
  • Tablet
  • Other
  • Prefer not to say
Q03
Message

Below are eight category labels being considered for an account settings navigation menu. Please review them before answering the next few questions. • Account & Profile • Billing & Payments • Orders & Subscriptions • Security & Privacy • Notifications & Alerts • Devices & Integrations • Help & Support • Feedback & Community

Q04
Message

For the next four questions, imagine you are using an app with these category labels. Please select where you would go to complete each task.

Q05
Ranking

Rank the following categories from most to least frequently used by you (drag to reorder).

  1. Account & Profile
  2. Billing & Payments
  3. Orders & Subscriptions
  4. Security & Privacy
  5. Notifications & Alerts
  6. Devices & Integrations
  7. Help & Support
  8. Feedback & Community
Drag to rank
Q06
Long Text

Are there any important topics that seem to be missing from these categories, or placed under the wrong label? Please briefly explain.

Q07
Dropdown

What is your age?

  • 18–24
  • 25–34
  • 35–44
  • 45–54
  • 55–64
  • 65+
  • Prefer not to say
Q08
Message

Thank you for your time! Your feedback has been recorded and will help us improve navigation for all users.

Q09
Dropdown

In the last 3 months, how often have you managed account settings or payments online?

  • Daily or almost daily
  • Weekly
  • Monthly
  • Less than monthly
  • Not in the last 3 months
Q10
Multiple Choice

Looking at the category labels shown above, which ones are unclear or confusing to you? Select all that apply.

  • Account & Profile
  • Billing & Payments
  • Orders & Subscriptions
  • Security & Privacy
  • Notifications & Alerts
  • Devices & Integrations
  • Help & Support
  • Feedback & Community
  • None — all labels are clear to me
Q11
Multiple Choice

Where would you go to update a payment card on file?

  • Account & Profile
  • Billing & Payments
  • Orders & Subscriptions
  • Security & Privacy
  • Notifications & Alerts
  • Devices & Integrations
  • Help & Support
  • Feedback & Community
  • I'd use search
  • I'm not sure
Q12
Opinion Scale

Overall, how confident are you that you could find what you need using these category labels?

Scale: 17
Min:Not at all confidentMax:Extremely confident
Q13
Long Text

If you could rename any of these category labels, which one would you change and what would you call it instead?

Q14
Multiple Choice

Which best describes your gender?

  • Woman
  • Man
  • Non-binary
  • Another identity
  • Prefer not to say
Q15
Opinion Scale

In the past 6 months, how familiar have you been with managing account settings on apps or websites?

Scale: 17
Min:Not at all familiarMax:Extremely familiar
Q16
Opinion Scale

Overall, how clear are these category labels at first glance?

Scale: 17
Min:Not at all clearMax:Extremely clear
Q17
Multiple Choice

Where would you change email or push notification preferences?

  • Account & Profile
  • Billing & Payments
  • Orders & Subscriptions
  • Security & Privacy
  • Notifications & Alerts
  • Devices & Integrations
  • Help & Support
  • Feedback & Community
  • I'd use search
  • I'm not sure
Q18
AI Interview

We'd like to understand your thinking a bit more. An AI moderator will ask you a couple of follow-up questions about your reactions to the category labels and where you expected to find things.

Q19
Dropdown

Where do you live?

  • North America
  • Europe
  • Asia-Pacific
  • Latin America
  • Middle East & North Africa
  • Sub-Saharan Africa
  • Other region
  • Prefer not to say
Q20
Multiple Choice

Which labels seem to overlap in meaning? Select all that feel redundant.

  • Account & Profile
  • Billing & Payments
  • Orders & Subscriptions
  • Security & Privacy
  • Notifications & Alerts
  • Devices & Integrations
  • Help & Support
  • Feedback & Community
  • None of these feel overlapping
Q21
Multiple Choice

Where would you cancel a subscription or turn off auto-renewal?

  • Account & Profile
  • Billing & Payments
  • Orders & Subscriptions
  • Security & Privacy
  • Notifications & Alerts
  • Devices & Integrations
  • Help & Support
  • Feedback & Community
  • I'd use search
  • I'm not sure
Q22
Long Text

Based on your responses in this survey, please share any additional thoughts or feelings about these category labels and navigation structure.

Q23
Dropdown

What is the highest level of education you have completed?

  • Some high school or less
  • High school or equivalent
  • Some college / Associate degree
  • Bachelor's degree
  • Graduate or professional degree
  • Other
  • Prefer not to say
Q24
Multiple Choice

Where would you enable two-factor authentication (2FA)?

  • Account & Profile
  • Billing & Payments
  • Orders & Subscriptions
  • Security & Privacy
  • Notifications & Alerts
  • Devices & Integrations
  • Help & Support
  • Feedback & Community
  • I'd use search
  • I'm not sure
Q25
Dropdown

What is your current employment status?

  • Full-time
  • Part-time
  • Self-employed
  • Student
  • Not employed
  • Retired
  • Other
  • Prefer not to say

What’s included

  • AI follow-ups

    Adaptive probes on open-ended answers that pull out detail a static form would miss.

  • Attention checks

    Built-in safeguards against rushed answers and low-quality respondents.

  • AI-drafted copy

    Wording, ordering, and branching written by the AI — tuned to your research goal.

  • Auto report

    Themes, quotes, and a plain-English summary write themselves once responses come in.

Why this template

What this template is built to do — we found no directly comparable template from other survey tools to review.

What sets it apart

  • Directly tests findability with task-based questions like locating where to update a payment card, change notification settings, cancel a subscription, or enable 2FA — not just abstract label ratings.
  • Measures label clarity, perceived overlap between categories, and usage priority via ranking, so IA teams get clarity, redundancy, and frequency signals in one template.
  • Includes an adaptive AI follow-up interview to probe why specific labels felt confusing or ambiguous, going beyond static multiple-choice responses.
  • Pairs quantitative scales and rankings with open-text prompts on missing categories and label renaming suggestions, plus demographic dropdowns for segmenting findability issues by user group.

Ready to launch?

Open this template in the editor. Every part is yours to change before the first respondent sees it.

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