모든 템플릿
Marketing & Growth

Social Media Presence & Content Feedback Survey

Gathers feedback from your followers on which platforms they use, what content they value, and whether your social presence influences real purchase decisions. An AI follow-up interview digs into the specific post or content type that stuck with them and why, going beyond generic 'I like your posts' answers.

샘플 질문

템플릿에 포함된 내용을 미리 확인해 보세요. 모든 질문은 설문 공개 전에 자유롭게 수정할 수 있습니다.

질문 14개 · 약 7분
Q01
메시지

Hi! We'd love to know what you actually think of our social media presence — the good, the boring, and the skip-worthy. Your responses are completely confidential and anonymized. This takes about 8 minutes and helps us plan better content.

Q02
객관식필수

Which of our social media accounts do you currently follow?

  • Instagram
  • TikTok
  • Facebook
  • X (Twitter)
  • LinkedIn
  • YouTube
  • None of these — I've just seen posts shared by others
Q03
객관식필수

In the last 30 days, how often did you interact with our content (like, comment, share, save)?

  • Not at all
  • Once or twice
  • Weekly
  • Several times a week
  • Daily or almost daily
Q04
매트릭스필수

How valuable do you find each type of content we post?

6개 행 × 5개 열
  • Product updates and launches
  • Behind-the-scenes / team content
  • Educational or how-to content
  • Customer stories or user-generated content
  • Promotions and discounts
  • 외 1개
: Not valuable · Slightly valuable · Moderately valuable · Very valuable · Extremely valuable
Q05
최선·최악 선택형(MaxDiff)필수

Of the content types below, which would you most want to see more of, and which least?

  • Product updates and launches
  • Behind-the-scenes / team content
  • Educational or how-to content
  • Customer stories or user-generated content
  • Promotions and discounts
  • Memes or entertainment posts
  • Live Q&A or events
  • Influencer or partner collaborations
세트별 최선·최악 선택최선:Want most최악:Want least
Q06
의견 척도필수

How likely are you to recommend following our social media accounts to a friend or colleague?

척도: 010
최소:Not at all likely최대:Extremely likely
Q07
객관식필수

In the last 30 days, has anything you saw on our social media influenced a purchase or sign-up decision?

  • Yes, I bought or signed up because of it
  • It influenced me but I haven't acted yet
  • No, it hasn't influenced my decisions
  • Not sure
Q08
AI 인터뷰

Reconstruct the single specific post, video, or piece of content the respondent remembers most clearly from our accounts — what it was, why it stuck with them, and whether it changed what they did (bought, shared, followed, ignored). If they said content has influenced a purchase, get the specifics of what and when. If they said 'not sure' or 'no' influence, probe what would need to change for our content to actually move them to act.

Q09
평점 척도필수

Overall, how satisfied are you with our social media presence?

범위: 15
최소:Very dissatisfied최대:Very satisfied
Q10
장문형

Anything you'd change about our social media content or how often we post?

Q11
객관식

How did you first discover our social media accounts?

  • Search or explore page
  • Recommended by a friend or family member
  • Saw an ad
  • Followed from another platform
  • Through a purchase or customer email
  • Not sure
Q12
객관식

Which age range do you fall into?

  • Under 18
  • 18–24
  • 25–34
  • 35–44
  • 45–54
  • 55–64
  • 65+
  • Prefer not to say
Q13
객관식

What is your gender?

  • Woman
  • Man
  • Non-binary
  • Prefer to self-describe
  • Prefer not to say
Q14
메시지

Thank you for sharing your honest feedback! Your responses will directly shape our upcoming content calendar and platform priorities.

포함된 기능

  • AI 후속 질문

    정형화된 설문이 놓치는 세부 내용을, 주관식 답변에 맞춰 AI가 심층 질문으로 끌어냅니다.

  • 주의력 확인 장치

    성의 없는 답변과 저품질 응답자를 걸러내는 내장 안전장치입니다.

  • AI가 작성한 문안

    문구, 질문 순서, 분기 로직까지 AI가 연구 목표에 맞춰 작성합니다.

  • 자동 리포트

    응답이 모이면 주요 주제, 인용문, 이해하기 쉬운 요약이 자동으로 작성됩니다.

다른 서비스와 비교

다른 설문 도구의 가장 유사한 템플릿을 검토했습니다. 그 도구들이 잘하는 점과, 이 템플릿이 한발 더 나아가는 지점을 정리했습니다.

이 템플릿을 선택하는 이유

  • Goes beyond a static list of questions with an AI follow-up interview that reconstructs the exact post, video, or content piece that stuck with each respondent and probes why, instead of settling for 'I like your posts.'
  • Combines structured data (which platforms followed, interaction frequency, a matrix rating of content types, and a max-diff prioritization) with open-ended and opinion-scale questions to triangulate both what's valued and how strongly.
  • Directly asks whether social content influenced a real purchase decision, then lets the AI interview dig into the specific moment behind that answer.
  • Ends with satisfaction rating, an open long-text 'what would you change' question, and discovery/demographic questions to segment feedback by how and who found you.

QuestionPro

Social Media Survey+Free Questionnaire Template

A fielding-ready, free social media survey template from an established enterprise survey platform. It covers standard usage and satisfaction questions but is a fixed questionnaire rather than one that adapts to each respondent's answers. Good for broad quantitative benchmarking rather than uncovering the specific content moments driving sentiment.

잘하는 점

  • Free, ready-to-use template from a mature, full-featured survey platform
  • Backed by broader survey logic, analytics, and reporting tools typical of QuestionPro's suite
  • Likely covers standard social media usage and satisfaction metrics out of the box

아쉬운 점

  • Static question set with no adaptive AI follow-up probing into specific posts or content respondents actually recall
  • No voice AI interview option or guided screen-share tasks
  • No automated per-response quality scoring or transparent prompt methodology published for the template

설문을 공개할 준비가 되셨나요?

이 템플릿을 편집기에서 열어 보세요. 첫 응답자가 보기 전에 모든 부분을 원하는 대로 바꿀 수 있습니다.

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