Public Awareness & Attitudes Toward Kangaroos
Measures public familiarity with kangaroos, perceptions of their characteristics, attitudes toward kangaroo conservation, and behavioral intentions. Suitable for wildlife researchers, conservation organizations, or educational program evaluators.
Sample questions
A preview of what’s in the template. Every question is editable before you launch.
How familiar are you with kangaroos?
Which of the following best describes a kangaroo?
- A large marsupial native to Australia that carries its young in a pouch
- A large rodent native to Southeast Asia
- A flightless bird found in the Southern Hemisphere
- A placental mammal closely related to deer
- I'm not sure
The next few questions ask about your personal feelings and opinions regarding kangaroos.
How likely would you be to do each of the following in the next 12 months?
Based on your responses in this survey, is there anything else you would like to share about your thoughts or feelings regarding kangaroos?
Finally, we have a few brief questions about you. These help us understand how different groups perceive kangaroos.
Thank you for completing this survey! Your responses will help us better understand public perceptions of kangaroos and inform conservation outreach efforts. If you have any questions, please contact the research team at the email provided in your invitation.
Where have you most often encountered information about kangaroos? Select all that apply.
- Television or streaming documentaries
- Social media
- School or university courses
- Zoos or wildlife parks
- News media
- Personal travel to Australia
- Books or magazines
- I haven't really encountered information about kangaroos
- Other (please specify)
In a few words, what comes to mind when you think of kangaroos?
How would you describe your overall feelings toward kangaroos?
How likely would you be to donate to or support an organization dedicated to kangaroo conservation?
What is your age range?
- Under 18
- 18-24
- 25-34
- 35-44
- 45-54
- 55-64
- 65 or older
- Prefer not to say
How important do you think it is to protect kangaroo populations and their natural habitats?
How likely would you be to share information about kangaroo conservation with friends or on social media?
In which country do you currently reside?
- Australia
- United States
- United Kingdom
- Canada
- New Zealand
- Other
- Prefer not to say
How interested are you in learning more about kangaroos and their natural habitat?
Have you ever seen a kangaroo in person (e.g., in the wild, at a zoo, or in a wildlife sanctuary)?
- Yes, in the wild
- Yes, at a zoo or wildlife sanctuary
- Yes, both in the wild and at a zoo/sanctuary
- No, I have never seen one in person
What’s included
AI follow-ups
Adaptive probes on open-ended answers that pull out detail a static form would miss.
Attention checks
Built-in safeguards against rushed answers and low-quality respondents.
AI-drafted copy
Wording, ordering, and branching written by the AI — tuned to your research goal.
Auto report
Themes, quotes, and a plain-English summary write themselves once responses come in.
Ready to launch?
Open this template in the editor. Every part is yours to change before the first respondent sees it.
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