すべてのテンプレート
Customer Experience

Customer Testimonial & Success Story Collection

Captures a customer's satisfaction, the specific result they achieved, and their willingness to be featured — with an AI follow-up interview that reconstructs the concrete before/after story behind their experience instead of a generic compliment. Built for marketing, customer success, and case study teams sourcing usable testimonials.

設問の例

テンプレートの内容をプレビューできます。すべての設問は公開前に自由に編集できます。

全13問・約7分
Q01
メッセージ

Thanks for being willing to share your experience with us! Your responses are completely confidential and anonymized. This takes about 5 minutes and includes a short AI follow-up conversation to help us capture your story accurately. Nothing you say here gets published without your explicit OK at the end.

Q02
オピニオンスケール必須

How likely are you to recommend (Replace with product/company name) to a colleague facing a similar challenge?

スケール: 0 – 10
最小:Not at all likely最大:Extremely likely
Q03
選択式必須

What was the main problem or goal you were trying to solve before you started? (Template note: replace the options below with your own top use cases before launching.)

  • (Replace with common use case A)
  • (Replace with common use case B)
  • (Replace with common use case C)
Q04
自由回答(長文)

Describe the specific result or change you saw after using it — a number, milestone, or moment that stands out to you.

Q05
評価スケール必須

How well did it meet the expectations you had going in?

範囲: 1 – 5
最小:Fell short最大:Exceeded expectations
Q06
AIインタビュー

Reconstruct this customer's specific story: what their situation looked like before, what changed after adopting the product, and any concrete number, milestone, or moment they can point to. Anchor on their recommendation score and the result they described — if their answer was vague or generic, ask for one specific example, a rough timeframe, or a quote-worthy sentence in their own words. If they described a disappointing experience, probe gently on what would have made it better rather than pushing for praise.

Q07
選択式必須

Would you be comfortable being quoted in our marketing materials?

  • Yes, with my name and company
  • Yes, but keep it anonymous
  • I'd rather not be featured
  • Not sure yet — contact me first
Q08
選択式

Which format(s) would you be comfortable providing your story in?

  • A short written quote
  • A longer case study interview
  • A recorded video testimonial
  • A live reference call for prospects
Q09
選択式

Which channels are you okay with us using your testimonial on?

  • Company website
  • Social media
  • Paid advertising
  • Sales decks or proposals
  • None of these
Q10
同意

One last thing before we wrap up.

Q11
自由回答(短文)

What's your role or job title? (Optional — helps us credit you accurately.)

Q12
選択式

How large is your organization?

  • 1-10 employees
  • 11-50 employees
  • 51-200 employees
  • 201-1000 employees
  • 1000+ employees
  • Prefer not to say
Q13
メッセージ

Thank you so much for sharing this! If you agreed to be featured, our team will reach out before anything is published so you can review it first.

含まれる機能

  • AIによる深掘り

    自由回答に合わせてAIが追加で質問し、固定のフォームでは拾えない具体的な内容を引き出します。

  • 注意確認設問

    急いだ回答や質の低い回答者を除外する仕組みを標準で備えています。

  • AIが作成する設問文

    文言、設問の順序、条件分岐をAIが調査の目的に合わせて作成します。

  • 自動レポート

    回答が集まると、テーマ、引用、わかりやすい要約が自動で作成されます。

他ツールとの比較

ほかのアンケートツールで最も近いテンプレートを調べました。それぞれの優れている点と、このテンプレートがさらに踏み込んでいる点をまとめています。

このテンプレートを選ぶ理由

  • Goes beyond a satisfaction rating with an AI follow-up interview that reconstructs the customer's specific before/after story instead of settling for a generic compliment
  • Combines structured screening (recommend likelihood, main problem solved, expectation rating) with open-ended fields for concrete results, numbers, or milestones
  • Handles the full usage-rights workflow in one flow — quote comfort, preferred story format, approved channels, and a formal consent step — so marketing gets a ready-to-use asset, not just feedback
  • Closes by collecting role/title and org size for accurate crediting and segmentation, with an automated report so customer success or marketing teams can scan results without manually reading every response

Jotform

Customer Success Story Questionnaire Form Template

A fielding-ready static form template for collecting customer success stories, built on Jotform's drag-and-drop form builder. It relies on fixed questions and standard field types rather than any adaptive questioning. Customization is easy, but depth of the story depends entirely on how much the customer chooses to write unprompted.

優れている点

  • Easy to customize within Jotform's builder
  • Straightforward, fielding-ready template
  • Familiar form UX for respondents

物足りない点

  • No adaptive AI follow-up to probe vague or incomplete answers
  • No voice interview option
  • No automated per-response quality scoring or auto-generated report

SurveyMonkey

Customer Testimonial Template

A standard survey template aimed at gathering testimonial-style feedback, backed by SurveyMonkey's broader survey analytics and distribution tools. Questions are static and the same for every respondent. Analysis leans on SurveyMonkey's general reporting dashboards rather than anything tailored to extracting a concrete customer story.

優れている点

  • Backed by a well-known survey distribution platform
  • Built-in general analytics dashboards
  • Simple to deploy at scale

物足りない点

  • Static question set with no adaptive follow-up to dig into specifics
  • No voice AI interview mode
  • No transparent, reviewable AI prompts or quality scoring per response

SurveySparrow

Customer Success Story Questionnaire Template

A conversational-style survey template designed to feel more like a chat than a form, which fits well for testimonial gathering. It's still a fixed question flow, not a genuine adaptive interview that reacts to what the customer actually says. Good for a friendlier respondent experience, but the story detail is still limited to what respondents volunteer.

優れている点

  • Conversational UI that feels less like a static form
  • Purpose-built success story template
  • Likely mobile-friendly chat-style delivery

物足りない点

  • No true adaptive follow-up questioning based on response content
  • No voice AI interview capability
  • No automated quality scoring or auto-generated case-study-ready report

Typeform

Customer Testimonial Form Template

A polished, one-question-at-a-time form template well suited to collecting testimonials with good completion rates. It's a fixed sequence of questions rather than an adaptive interview, so it can't dynamically probe a vague testimonial for specifics. Design and UX are strong, but story reconstruction still depends on the respondent's own writing.

優れている点

  • Clean, high-conversion one-question-at-a-time design
  • Strong brand reputation for form UX
  • Easy embedding and sharing

物足りない点

  • No adaptive AI follow-up to reconstruct specific before/after details
  • No voice AI interview option
  • No transparent AI prompts or automated quality scoring

よくあるご質問

「Customer Testimonial & Success Story Collection」テンプレートにはどのような設問が含まれていますか?

すぐに使える設問が13問含まれており、最初の設問は次のとおりです:「Thanks for being willing to share your experience with us! Your responses are completely confidential and anonymized. Th…」・「How likely are you to recommend (Replace with product/company name) to a colleague facing a similar challenge?」・「What was the main problem or goal you were trying to solve before you started? (Template note: replace the options below…」。すべての設問は上でプレビューでき、自由に編集できます。

このアンケートの回答にはどのくらい時間がかかりますか?

回答者は通常、13問を約7分で回答し終えます。

テンプレートは編集できますか?

はい。公開前であれば、すべての設問、選択肢、順序を編集できます。設問の追加や削除のほか、調査の目的に合わせた作り直しをAIエディターに依頼することもできます。

このテンプレートは無料で使えますか?

はい。エディターで開けば、すぐに編集を始められます。お試しにアカウントは不要で、無料プランでアンケートを公開できます。

公開の準備はできましたか?

このテンプレートをエディターで開いてみてください。最初の回答者が目にする前に、すべてを自由に変更できます。

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