Sales & Revenue

Dealer Service Department Experience Evaluation

Captures how customers rate a recent dealer service visit — advisor communication, timeliness, pricing transparency, and repair quality — then uses an AI follow-up to uncover the real story behind their satisfaction or likelihood to return. Built for dealership service managers and fixed-ops teams tracking retention drivers.

이 템플릿 사용하기 템플릿 더 둘러보기

샘플 질문

템플릿에 포함된 내용을 미리 확인해 보세요. 모든 질문은 설문 공개 전에 자유롭게 수정할 수 있습니다.

질문 13개 · 약 7분

Q01

메시지

Thanks for bringing your vehicle in for service! Your responses are completely confidential and anonymized. We'd love your honest feedback on your recent visit — it takes about 7 minutes and helps us fix what's not working.

Q02

객관식필수

What was the main reason for your most recent service visit?

Routine maintenance (oil change, tires, etc.)
Mechanical repair
Warranty work
Recall service
Diagnostic / inspection only
Other

Q03

의견 척도필수

Overall, how satisfied were you with this service visit?

척도: 1 – 7

최소:Very dissatisfied최대:Very satisfied

Q04

매트릭스필수

How much do you agree with each statement about this visit?

5개 행 × 5개 열

The service advisor communicated clearly about what was needed and why
My vehicle was ready within the promised timeframe
The final price matched the original estimate
The service area/waiting area was clean and comfortable
The issue was fixed correctly on the first attempt

열: Strongly disagree · Disagree · Neutral · Agree · Strongly agree

Q05

평점 척도필수

How would you rate the service advisor who helped you?

범위: 1 – 5

최소:Poor최대:Excellent

Q06

객관식필수

Was your vehicle ready when the dealer said it would be?

Yes, right on time
Yes, earlier than promised
No, it took longer than promised
Not applicable / no timeframe given

Q07

의견 척도필수

How likely are you to bring your vehicle back to this dealer for future service?

척도: 0 – 10

최소:Not at all likely최대:Extremely likely

Q08

객관식

Did you run into any of these issues during your visit? Select all that apply.

Unexpected charges not on the original estimate
Long wait time to be seen or checked out
Poor communication about status or delays
Repeat repair needed for the same issue
Vehicle returned dirty or with new damage

Q09

AI 인터뷰

Explore the reasoning behind the respondent's satisfaction rating and their likelihood to return for future service. If either score was middling or low, dig into the specific moment or interaction that drove it down and what would need to change for them to give a higher score. If they flagged any issues (unexpected charges, delays, communication, repeat repair), get the concrete details of what happened and how the dealer handled it. If scores were high, probe what specifically stood out as excellent so it can be reinforced.

Q10

단문형

What's the one thing this dealer could do differently to improve your next service visit?

Q11

객관식

How long have you been a service customer at this dealer?

Less than 6 months
6 months to 2 years
2 to 5 years
More than 5 years
Prefer not to say

Q12

객관식

Did you purchase or lease your vehicle from this dealer?

Yes, purchased here
Yes, leased here
No, purchased/leased elsewhere
Prefer not to say

Q13

메시지

That's everything — thank you for the feedback! Your responses go directly to the service management team to help improve wait times, communication, and repair quality.

포함된 기능

AI 후속 질문
정형화된 설문이 놓치는 세부 내용을, 주관식 답변에 맞춰 AI가 심층 질문으로 끌어냅니다.
주의력 확인 장치
성의 없는 답변과 저품질 응답자를 걸러내는 내장 안전장치입니다.
AI가 작성한 문안
문구, 질문 순서, 분기 로직까지 AI가 연구 목표에 맞춰 작성합니다.
자동 리포트
응답이 모이면 주요 주제, 인용문, 이해하기 쉬운 요약이 자동으로 작성됩니다.

다른 서비스와 비교

다른 설문 도구의 가장 유사한 템플릿을 검토했습니다. 그 도구들이 잘하는 점과, 이 템플릿이 한발 더 나아가는 지점을 정리했습니다.

이 템플릿을 선택하는 이유

Goes beyond static ratings with an AI follow-up interview that explores the reasoning behind a customer's satisfaction score and their likelihood to return — not just the number itself
Combines structured diagnostics (advisor rating, on-time completion, pricing transparency, issue checklist, matrix agreement statements) with an open-ended AI probe and a direct short-text improvement question
Segments respondents by tenure and purchase/lease origin, so fixed-ops teams can see whether retention drivers differ for long-time customers vs. newer ones
Automated per-response quality scoring and an auto-generated report mean service managers get synthesized findings, not just raw survey exports to sort through manually

QuestionPro

Dealer Service Evaluation Survey Template

A purpose-built, fielding-ready template for dealer service evaluations, covering similar ground (advisor interaction, timeliness, satisfaction). It's a static question set aimed at the same use case as ours, making it the most directly comparable competitor here.

잘하는 점

Directly targeted at the dealer service use case, so questions map closely to fixed-ops priorities
Backed by an established survey platform with broad question-type and reporting support
Ready to deploy without customization for basic satisfaction tracking

아쉬운 점

No adaptive AI follow-up — respondents can't be probed further on why they gave a particular rating
No published methodology showing exactly how responses are scored or synthesized into a report
Likely relies on fixed question paths rather than conversational, per-response quality scoring

Jotform

Create Free Service Evaluation Forms - Service Evaluation Form Templates

This is a general service-evaluation template gallery/category page rather than a dealer-specific, fielding-ready survey — it covers service evaluation broadly across industries. Useful as a form-builder starting point, but requires manual customization to fit a dealership service context.

잘하는 점

Free tier and large library of customizable form templates across many service industries
Familiar drag-and-drop form builder for quick setup
Wide range of field types for basic ratings and open comments

아쉬운 점

Not dealer-specific out of the box — lacks pre-built questions on advisor communication, repair quality, or dealer retention drivers
Static form fields only, with no adaptive AI interview to dig into the 'why' behind a rating
No automated quality scoring of responses or auto-generated insight reports

SurveySparrow

Dealership Experience Survey Template | For Automobile Companies

A dealership-focused survey template aimed at automobile companies, making it a relevant comparison for measuring dealership experience. It appears to center on conversational-style forms and satisfaction metrics, though scoped more broadly to 'dealership experience' rather than the service department specifically.

잘하는 점

Purpose-built for automobile dealership audiences, with a conversational form format
Likely supports chat-style, mobile-friendly survey delivery
Part of a platform with broader marketing/CX survey tooling

아쉬운 점

Framed around general dealership experience rather than service-department-specific retention drivers like advisor performance or repair timeliness
No AI-led follow-up interview to explore the reasoning behind satisfaction or return-likelihood scores
No transparent, per-response quality scoring or automated diagnostic report generation

자주 묻는 질문