Measure how buyers weigh repairability vs warranties for electronics. Use this survey template to uncover purchase drivers, brand trust, and willingness to pay.
What's Included
AI-Powered Questions
Intelligent follow-up questions based on responses
Automated Analysis
Real-time sentiment and insight detection
Smart Distribution
Target the right audience automatically
Detailed Reports
Comprehensive insights and recommendations
Sample Survey Items
Q1
Multiple Choice
In the past 12 months, have you purchased any consumer electronics?
Yes, in the last 12 months
Yes, but more than 12 months ago
No
Prefer not to say
Q2
Multiple Choice
Which types of devices did you purchase in the last 12 months? Select all that apply.
Smartphone
Laptop or desktop computer
Tablet or e‑reader
Smartwatch or fitness tracker
Headphones or earbuds
Game console
Smart home device (e.g., speaker, thermostat)
Other consumer electronics
None of the above
Q3
Opinion Scale
How interested are you in being able to repair your own electronics?
Range: 1 – 10
Min: Not at all interestedMid: NeutralMax: Extremely interested
Q4
Multiple Choice
In the past 12 months, did any of your devices need repair or service?
Yes
No
Not sure
Q5
Multiple Choice
For your most recent device issue in the past 12 months, did you pursue a repair?
Yes — I tried to fix it myself
Yes — I used an independent repair shop
Yes — I used a manufacturer‑authorized service center
No — I did not attempt repair
Not applicable — no device issues
Q6
Matrix
If you had a repair in the past 12 months, please rate your most recent repair experience on each aspect. If not applicable, select “Not applicable.”
Rows
Very poor
Poor
Fair
Good
Excellent
Not applicable
Ease of finding parts
•
•
•
•
•
•
Ease of finding repair information
•
•
•
•
•
•
Repair cost
•
•
•
•
•
•
Repair time
•
•
•
•
•
•
Overall outcome
•
•
•
•
•
•
Q7
Multiple Choice
For that issue, did you try to use the product’s warranty?
Yes
No
Not eligible — warranty expired
Not sure
Q8
Rating
If you used warranty service in the past 12 months, how would you rate it overall?
Scale: 10 (star)
Min: Very poorMax: Excellent
Q9
Matrix
How acceptable are the following potential trade-offs to improve repairability?
Rows
Completely unacceptable
Unacceptable
Neutral
Acceptable
Completely acceptable
Pay up to 10% higher purchase price for easier repair
•
•
•
•
•
Accept a slightly thicker/heavier device for easier repair
•
•
•
•
•
User‑replaceable battery secured with screws instead of adhesive
•
•
•
•
•
Allow third‑party repair during the warranty period
•
•
•
•
•
Shorter standard warranty if parts/manuals are widely available
•
•
•
•
•
Q10
Numeric
If a device included user‑replaceable batteries and guaranteed parts/manuals for 5 years, what percent more would you be willing to pay? Enter a whole number from 0 to 100.
Accepts a numeric value
Whole numbers only
Q11
Opinion Scale
If two products are similar in price and performance, how likely are you to choose the more repairable one?
Range: 1 – 10
Min: Very unlikelyMid: NeutralMax: Very likely
Q12
Multiple Choice
Attention check: To confirm you are paying attention, please select “Yes.”
Yes
No
Q13
Ranking
Rank these factors by importance when choosing electronics (1 = most important).
Drag to order (top = most important)
Purchase price
Performance/specs
Warranty length/coverage
Repairability/ease of repair
Brand reputation
Design/size
Q14
Constant Sum
Allocate 100 points across the following to show what matters most for a mid‑range smartphone purchase.
Total must equal 100
Purchase price
Performance/specs
Battery life
Camera quality
Warranty length/coverage
Repairability/ease of repair
Software update/support policy
Min per option: 0Whole numbers only
Q15
Multiple Choice
Before buying, where do you look for repairability or warranty information? Select all that apply.
Manufacturer website or product page
Retailer product page
Independent reviews/articles
YouTube or online repair communities
In‑store staff
Friends or family
Right‑to‑Repair labels or disclosures
Brand marketing/ads
I don’t usually look for this information
Q16
Dropdown
What is your age?
18–24
25–34
35–44
45–54
55–64
65 or older
Q17
Multiple Choice
How do you describe your gender?
Woman
Man
Non-binary
Prefer not to say
Q18
Dropdown
Where do you currently live?
United States
United Kingdom
Canada
European Union
Australia/New Zealand
Other
Q19
Multiple Choice
What is the highest level of education you have completed?
Less than high school
High school or equivalent
Some college/Associate
Bachelor's degree
Graduate degree
Other/Prefer not to say
Q20
Multiple Choice
What is your current employment status?
Full-time
Part-time
Self-employed
Student
Unemployed
Retired
Prefer not to say
Q21
Long Text
Is there anything else you’d like to share about how repairability and warranty affect your purchasing decisions?
Max 600 chars
Q22
AI Interview
AI Interview: 2 Follow-up Questions on Repairability and Warranties
AI InterviewLength: 2Personality: Expert InterviewerMode: Fast
Q23
Chat Message
Thank you for completing the survey!
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