MVP Usability Testing & Value Proposition Survey Template
Collect early adopter feedback to validate your MVP, uncover usability issues, clarify your value proposition, and prioritize fixes. Get insights fast.
What's Included
AI-Powered Questions
Intelligent follow-up questions based on responses
Automated Analysis
Real-time sentiment and insight detection
Smart Distribution
Target the right audience automatically
Detailed Reports
Comprehensive insights and recommendations
Sample Survey Items
Q1
Chat Message
Welcome! A few focused questions to understand your experience with the MVP.
Q2
Multiple Choice
When did you last use the MVP?
Today
In the last 3 days
4-7 days ago
8-14 days ago
More than 14 days ago
Q3
Multiple Choice
Where did you use it? Select all that apply.
Web app
iOS app
Android app
Browser extension
Other
Q4
Long Text
If you used the mobile app, what worked well and what felt rough on mobile?
Max 600 chars
Q5
Multiple Choice
What did you mainly try to do?
Set up an account
Create a new item or project
Import or connect data
Share or export results
Explore capabilities
Other
Q6
Rating
How easy was it to complete your main task?
Scale: 10 (star)
Min: Very hardMax: Very easy
Q7
Numeric
About how long did your main task take? (minutes)
Accepts a numeric value
Whole numbers only
Q8
Matrix
Please rate your agreement with the statements below.
Rows
Strongly disagree
Disagree
Neutral
Agree
Strongly agree
I quickly understood what the product does.
•
•
•
•
•
The primary benefit was clear to me.
•
•
•
•
•
Onboarding provided enough guidance to get started.
•
•
•
•
•
Navigation felt predictable.
•
•
•
•
•
I intend to use this again within the next week.
•
•
•
•
•
Q9
Constant Sum
Allocate 100 points across the factors that matter most to you for this product.
Total must equal 100
Reliability and stability
Performance speed
Ease of use
Depth and quality of core features
Integrations and APIs
Guidance/help and documentation
Value for my time
Min per option: 0Whole numbers only
Q10
Multiple Choice
Did you encounter any bugs or errors?
Yes
No
Not sure
Q11
Opinion Scale
How disruptive was the most serious issue you encountered?
Range: 1 – 10
Min: Not disruptiveMid: ModerateMax: Blocked me
Q12
Long Text
Please describe the issue and any steps to reproduce it.
Max 600 chars
Q13
Long Text
What is the single must-fix issue before you would recommend this MVP?
Max 600 chars
Q14
Ranking
Rank the following potential improvements by importance (1 = top priority).
Drag to order (top = most important)
Onboarding and guidance
Navigation and information architecture
Performance (speed)
Depth/quality of core feature
Integrations and APIs
Error messages and in-product help
Q15
Multiple Choice
Which best describes your role?
Individual contributor
Manager or team lead
Executive or founder
Student
Other
Q16
Multiple Choice
How familiar are you with tools like this?
Not at all familiar
Somewhat familiar
Experienced
Very experienced
Q17
Multiple Choice
Company size
Just me
2-10
11-50
51-250
251-1000
1000+
Q18
Multiple Choice
Industry
Software/Technology
Education
Healthcare
Finance
Professional services
Other
Q19
Multiple Choice
Region
North America
Europe
Asia-Pacific
Latin America
Middle East/Africa
Other
Q20
Multiple Choice
How often do you expect to use this MVP in the next month?
Daily or almost daily
Weekly
A few times
Once
Not planning to use
Q21
Multiple Choice
Attention check: To confirm you’re paying attention, please select "Green".
Red
Green
Blue
Yellow
Q22
Rating
How likely are you to recommend this to a colleague in the next month?
Scale: 10 (star)
Min: Very unlikelyMax: Very likely
Q23
Long Text
Anything else confusing, missing, or unexpectedly delightful?
Max 600 chars
Q24
AI Interview
AI Interview: 2 Follow-up Questions on your MVP feedback
AI InterviewLength: 2Personality: Expert InterviewerMode: Fast
Q25
Chat Message
Thanks for your time—your feedback directly informs our next improvements.
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