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Digital Ticket Transfer & Resale Experience Survey

Measures event attendees' perceptions of clarity, fairness, and friction in digital ticket transfer and resale processes to identify platform improvement priorities.

Sample questions

A preview of what’s in the template. Every question is editable before you launch.

22 questions · ~4 min
Q01
Long Text

Welcome! This survey explores your experiences with digital ticket transfers and resale over the past 12 months. Your participation is voluntary, and you may stop at any time. There are no right or wrong answers—we are interested in your honest opinions. Your responses are confidential and will be reported only in aggregate. The survey takes approximately 5–7 minutes to complete.

Q02
Multiple Choice

In the past 12 months, have you attended any ticketed live events (e.g., concerts, sports, theater)?

Q03
Long Text

Overall, how clear were the instructions and rules for transferring or reselling digital tickets?

Q04
Long Text

Overall, how fair did the digital ticket transfer or resale process feel to you?

Q05
Long Text

Please rank the following potential improvements by importance to you, with the most important at the top.

Q06
AI Interview

We'd like to learn more about your experience. An AI moderator will ask you a couple of follow-up questions about the biggest challenge or frustration you faced when transferring or reselling a digital ticket.

Q07
Long Text

Based on your responses in this survey, is there anything else you would like to share about making digital ticket transfers or resales clearer or fairer?

Q08
Long Text

What is your age group?

Q09
Long Text

Thank you for completing this survey. Your feedback will help improve the clarity and fairness of digital ticket transfer and resale processes.

Q10
Long Text

Approximately how many ticketed live events did you attend in the past 12 months?

Q11
Long Text

Thinking about your most recent attempt to transfer or resell a digital ticket, how clear were the steps to initiate the transfer or resale?

Q12
Long Text

How fair were the total fees you encountered when transferring or reselling your most recent ticket?

Q13
Long Text

Please briefly describe any barriers or frustrations you experienced when trying to transfer or resell a digital ticket.

Q14
Multiple Choice

How do you describe your gender?

Q15
Multiple Choice

In the past 12 months, which of the following have you done with digital tickets? Select all that apply.

Q16
Long Text

How clear were the fees and costs involved in the transfer or resale?

Q17
Multiple Choice

Which pricing approach do you think is fairest when reselling digital tickets?

Q18
Multiple Choice

Which region do you primarily live in?

Q19
Long Text

Which platform did you use most often to manage your event tickets in the past 12 months?

Q20
Long Text

How clear were any deadlines or cut-off times for completing the transfer or resale?

Q21
Long Text

How clear was the information about how and when you would receive payment for a resold ticket?

Q22
Multiple Choice

Which policies, if any, felt unclear to you? Select up to three.

What’s included

  • AI follow-ups

    Adaptive probes on open-ended answers that pull out detail a static form would miss.

  • Attention checks

    Built-in safeguards against rushed answers and low-quality respondents.

  • AI-drafted copy

    Wording, ordering, and branching written by the AI — tuned to your research goal.

  • Auto report

    Themes, quotes, and a plain-English summary write themselves once responses come in.

Ready to launch?

Open this template in the editor. Every part is yours to change before the first respondent sees it.