Measures consumer trust in voice assistant wake word systems, privacy concerns, and comfort with ambient listening. Designed for consumer research with voice assistant users.
What's Included
AI-Powered Questions
Intelligent follow-up questions based on responses
Automated Analysis
Real-time sentiment and insight detection
Smart Distribution
Target the right audience automatically
Detailed Reports
Comprehensive insights and recommendations
Template Overview
26
Questions
AI-Powered
Smart Analysis
Ready-to-Use
Launch in Minutes
This professionally designed survey template helps you gather valuable insights with intelligent question flow and automated analysis.
Sample Survey Items
Q1
Chat Message
Welcome to this research study on voice assistants and wake words.
This survey explores your experiences, trust, and comfort with voice assistant devices. It should take approximately 5–7 minutes to complete.
Your participation is entirely voluntary, and you may stop at any time. There are no right or wrong answers — we are interested in your honest opinions. All responses are confidential and will be reported only in aggregate.
By continuing, you agree to participate in this research.
Q2
Multiple Choice
Which of the following voice-enabled devices do you personally use at least once a month? Please select all that apply.
Smart speaker (e.g., Echo, Nest Audio)
Smart display (e.g., Echo Show, Nest Hub)
Smartphone assistant (Siri, Google Assistant)
Smart TV or streaming device (voice remote)
Headphones or earbuds with voice assistant
In-car voice assistant
None of the above
Q3
Dropdown
Which device do you use most often for voice assistant interactions?
Smart speaker
Smart display
Smartphone
Smart TV or streaming device
Headphones or earbuds
In-car system
Other device
Q4
Dropdown
In the past 30 days, how often did you use a voice assistant?
Daily
Several times a week
About once a week
A few times this month
Once this month
Not in the last 30 days
Q5
Multiple Choice
Which wake word do you use most often to activate your voice assistant?
Alexa
Hey Google / OK Google
Siri
Bixby
Cortana
I use a button or tap instead of a wake word
Other
Q6
Dropdown
In the last 3 months, how often did your voice assistant activate by mistake — without you saying the wake word?
Daily
Weekly
Monthly
Rarely
Never
Not sure
Q7
Opinion Scale
How much do you trust your primary voice assistant to only start listening after you say the wake word?
Range: 1 – 7
Min: Do not trust at allMid: NeutralMax: Trust completely
Q8
Opinion Scale
How confident are you that your voice data is stored securely by your voice assistant provider?
Range: 1 – 7
Min: Not at all confidentMid: NeutralMax: Extremely confident
Q9
Opinion Scale
How much control do you feel you have over what your voice assistant records and stores?
Range: 1 – 7
Min: No control at allMid: NeutralMax: Complete control
Q10
Opinion Scale
How transparent do you feel your voice assistant provider is about how your voice data is used?
Range: 1 – 7
Min: Not at all transparentMid: NeutralMax: Extremely transparent
Q11
Opinion Scale
In the last 3 months, how concerned have you been that your voice assistant may have recorded you without your knowledge?
Range: 1 – 7
Min: Not at all concernedMid: NeutralMax: Extremely concerned
Q12
Opinion Scale
How comfortable are you with a voice assistant listening for a wake word when you are at home alone?
Range: 1 – 7
Min: Very uncomfortableMid: NeutralMax: Very comfortable
Q13
Opinion Scale
How comfortable are you with a voice assistant listening for a wake word when you have guests at home?
Range: 1 – 7
Min: Very uncomfortableMid: NeutralMax: Very comfortable
Q14
Opinion Scale
How comfortable are you with a voice assistant listening for a wake word at your workplace?
Range: 1 – 7
Min: Very uncomfortableMid: NeutralMax: Very comfortable
Q15
Opinion Scale
How comfortable are you with a voice assistant listening for a wake word in a public place (e.g., café, store)?
Range: 1 – 7
Min: Very uncomfortableMid: NeutralMax: Very comfortable
Q16
Multiple Choice
Which privacy controls have you used in the last 3 months? Select all that apply.
Muted the microphone button
Turned off listening in the app
Unplugged or powered off the device
Reviewed voice history
Deleted voice history
Made no changes
Not sure
Q17
Opinion Scale
Overall, how useful is your voice assistant in your daily life?
Range: 1 – 7
Min: Not at all usefulMid: NeutralMax: Extremely useful
Q18
Ranking
Please rank the following issues from biggest to smallest problem in your experience with voice assistants.
Drag to order (top = most important)
False activations
Misheard commands
Slow responses
Privacy or data use concerns
Limited features or skills
Poor integrations with other products
Q19
Opinion Scale
How likely are you to purchase a new voice-enabled device in the next 12 months?
Range: 1 – 7
Min: Very unlikelyMid: NeutralMax: Very likely
Q20
Long Text
What one change would most increase your trust or comfort with voice assistants?
Max chars
Q21
AI Interview
Based on your earlier responses, we'd like to explore your thoughts a bit further. Please share more about your experiences with wake words, trust, and privacy when using voice assistants.
AI InterviewLength: 3Personality: [Object Object]Mode: Fast
Reference questions: 6
Q22
Dropdown
What is your age?
18–24
25–34
35–44
45–54
55–64
65+
Prefer not to say
Q23
Dropdown
How do you describe your gender?
Man
Woman
Non-binary
Prefer not to say
Q24
Dropdown
Which region do you currently live in?
North America
Europe
Latin America
Middle East
Africa
Asia
Oceania
Q25
Dropdown
What is the highest level of education you have completed?
Less than high school
High school or equivalent
Some college or associate degree
Bachelor's degree
Postgraduate or professional degree
Prefer not to say
Q26
Chat Message
Thank you for completing this survey. Your responses have been recorded and will be used in aggregate to improve voice assistant experiences. Your individual answers will remain confidential.
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