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Evaluating Potential for E-Commerce Services

Assesses how ready and motivated a business is to launch, expand, or upgrade its e-commerce capabilities — covering current online sales performance, feature priorities, budget trade-offs, and price sensitivity. Built for teams scoping a digital commerce investment, with an AI follow-up that digs into the single biggest obstacle blocking online growth.

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設問の例

テンプレートの内容をプレビューできます。すべての設問は公開前に自由に編集できます。

全14問・約7分
Q01
メッセージ

Thanks for taking a few minutes to help us evaluate the potential of e-commerce services for your business. Your responses are completely confidential and anonymized. Your answers will shape what capabilities and investments we recommend. About 6-8 minutes.

Q02
選択式必須

Which of the following best describes how your business currently sells online?

  • We don't sell online yet
  • We sell through a basic website or online store
  • We sell through a full-featured e-commerce platform
  • We sell primarily through third-party marketplaces (e.g., Amazon, Etsy)
  • We sell through multiple online channels
Q03
選択式必須

Roughly what share of your total revenue currently comes from online sales?

  • 0% - none yet
  • 1-10%
  • 11-25%
  • 26-50%
  • 51-75%
  • More than 75%
Q04
オピニオンスケール必須

How important is growing your online sales channel over the next 12 months?

スケール: 1 – 7
最小:Not important at all最大:Extremely important
Q05
マトリクス必須

How important is each of the following to your customers' online buying decision?

6行 × 5列
  • Mobile shopping experience
  • Checkout and payment options
  • Shipping speed and cost
  • Personalized product recommendations
  • Customer service / live chat support
  • ほか1件
列: Not important · Slightly important · Moderately important · Very important · Critical
Q06
ベスト・ワースト選択（MaxDiff）必須

Which of these e-commerce investments would matter most, and which least, to your business right now?

  • Mobile-optimized storefront
  • Faster or cheaper shipping options
  • Expanded payment methods (e.g., digital wallets, buy-now-pay-later)
  • Personalized product recommendations
  • Live customer support / chat
  • Inventory and order management tools
  • International sales and currency support
  • Marketing and promotions automation
各セットで最も良いもの・最も悪いものを選択最も良い:Most valuable to invest in最も悪い:Least valuable to invest in
Q07
ポイント配分必須

If you had a fixed budget to improve your e-commerce operations, how would you allocate 100 points across these areas?

  • Website/platform technology
  • Marketing and customer acquisition
  • Fulfillment and shipping
  • Customer service
  • Product content and design
100ポイントを配分
Q08
価格感度分析（Van Westendorp）必須

Thinking about a full-service e-commerce platform subscription for your business, please answer the following about monthly pricing.

  • At what monthly price would this e-commerce service be so cheap that you'd question its quality?
  • At what monthly price would this e-commerce service be a bargain — a great deal for the money?
  • At what monthly price would this e-commerce service start to feel expensive, though you'd still consider it?
  • At what monthly price would this e-commerce service be so expensive you would not consider it at all?
Q09
選択式必須

How likely are you to invest in new or upgraded e-commerce capabilities in the next 6 months?

  • Definitely will
  • Probably will
  • Not sure
  • Probably won't
  • Definitely won't
Q10
AIインタビュー

Dig into the single biggest obstacle currently holding back this business's online sales growth — ask what has been tried before, why it fell short, and who internally owns the decision to invest further. If the respondent rated online-channel importance low or said they're unlikely to invest, probe whether that reflects genuine lack of fit with their product or unresolved friction (cost, technical skill, past bad experience) that could change with the right service.

Q11
選択式

How many employees does your business have?

  • 1-9 employees
  • 10-49 employees
  • 50-249 employees
  • 250+ employees
  • Prefer not to say
Q12
選択式

Which best describes your industry?

  • Retail / consumer goods
  • B2B manufacturing or distribution
  • Professional or business services
  • Food & beverage
  • Other
  • Prefer not to say
Q13
選択式

What is your role at the business?

  • Owner / Founder
  • Marketing
  • E-commerce / Digital
  • Operations
  • IT
  • Other
  • Prefer not to say
Q14
メッセージ

That's everything — thank you! Your responses will feed directly into a report assessing where e-commerce investment could make the biggest difference for your business.

含まれる機能

  • AIによる深掘り

    自由回答に合わせてAIが追加で質問し、固定のフォームでは拾えない具体的な内容を引き出します。

  • 注意確認設問

    急いだ回答や質の低い回答者を除外する仕組みを標準で備えています。

  • AIが作成する設問文

    文言、設問の順序、条件分岐をAIが調査の目的に合わせて作成します。

  • 自動レポート

    回答が集まると、テーマ、引用、わかりやすい要約が自動で作成されます。

他ツールとの比較

ほかのアンケートツールで最も近いテンプレートを調べました。それぞれの優れている点と、このテンプレートがさらに踏み込んでいる点をまとめています。

このテンプレートを選ぶ理由

  • Combines standard e-commerce readiness questions (current online sales channel, revenue share, 12-month growth priority) with a matrix on what drives customers' buying decisions and a max-diff ranking of investment priorities
  • Uses constant-sum budget allocation and a Van Westendorp price-sensitivity module to quantify real budget trade-offs and willingness to pay for a full-service platform, not just stated importance
  • Includes an AI follow-up interview that adaptively digs into the single biggest obstacle blocking online growth, going beyond what a fixed-choice question can surface
  • Automatically compiles responses (including the AI interview) into a report, with per-response quality scoring and transparent prompts so you can trust the data behind the recommendation

QuestionPro

Evaluation of Potential for E-Commerce Services Survey Template + Sample Questionnaire

This is a direct topical match — a static questionnaire covering similar ground (readiness, feature priorities, investment likelihood) for assessing e-commerce potential. It's a fixed-question template with a sample questionnaire rather than an adaptive interview, so every respondent gets the same fixed set of questions regardless of their answers.

優れている点

  • Established, well-known survey platform with a large template library
  • Provides a ready-to-use sample questionnaire covering the same general e-commerce evaluation topic
  • Likely supports standard question types (multiple choice, scales) for quick fielding

物足りない点

  • Fixed-question template with no adaptive AI follow-up to probe the specific obstacle a business faces
  • No voice AI interview option for richer, conversational responses
  • No automated per-response quality scoring or transparent prompt methodology published

よくあるご質問

「Evaluating Potential for E-Commerce Services」テンプレートにはどのような設問が含まれていますか？

すぐに使える設問が14問含まれており、最初の設問は次のとおりです：「Thanks for taking a few minutes to help us evaluate the potential of e-commerce services for your business. Your respons…」・「Which of the following best describes how your business currently sells online?」・「Roughly what share of your total revenue currently comes from online sales?」。すべての設問は上でプレビューでき、自由に編集できます。

このアンケートの回答にはどのくらい時間がかかりますか？

回答者は通常、14問を約7分で回答し終えます。

テンプレートは編集できますか？

はい。公開前であれば、すべての設問、選択肢、順序を編集できます。設問の追加や削除のほか、調査の目的に合わせた作り直しをAIエディターに依頼することもできます。

このテンプレートは無料で使えますか？

はい。エディターで開けば、すぐに編集を始められます。お試しにアカウントは不要で、無料プランでアンケートを公開できます。

公開の準備はできましたか？

このテンプレートをエディターで開いてみてください。最初の回答者が目にする前に、すべてを自由に変更できます。

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