Survey mode: Chat, Sequential, or Traditional

Choose the survey layout that respondents will see: Chat, Sequential, or Traditional.

QuestionPunk supports three display modes that change how respondents move through your survey: Chat (conversational), Sequential (one question at a time), and Traditional (classic form layout).

survey-designmodeslayout3-5 minutesBeginnerResearchersSurvey designers

Before you start

Open the survey in the editor and go to Build. Make sure the questions and pages are already set up so you can judge the layout clearly.

Customize the survey design

A walkthrough using the English interface and demo content. English audio with AI-generated narration; English and Japanese captions are available.

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Read the video transcript

Open Design in Build. Choose a theme and review the text, colors, and layout. Survey settings also contains display and branding options. Check the welcome and completion screens separately. Preview on desktop and mobile. Make sure people can read the questions and use every control.

Steps

  1. Open Design in Build

    In the survey editor, use the top section switcher to open Build. Then open Design and find the Survey Mode dropdown.
    Design panel with theme choices and a survey preview

    English interface · Demo study. Use the controls described in this step.

  2. Select a display mode

    Chat (default): Questions appear as chat messages in a conversational interface.
    Sequential: Shows one question per screen. Keeps the experience simple and focused.
    Traditional: Shows questions in a classic form layout, grouped into the pages you define. This is familiar for quantitative surveys.
  3. Preview and test the flow

    Preview the survey in the selected mode and check that it fits your research goal. You can change the mode any time before you publish.
    Respondent preview with an unsaved demo answer field and preview mode controls

    English interface · Demo study. Use the controls described in this step.

Chat mode is the default and most distinctive QuestionPunk experience. Questions appear as a conversation, and AI follow-ups feel natural.

Sequential mode shows one question at a time. It works well for longer quantitative surveys.

Traditional mode shows questions as a form, page by page, similar to conventional survey tools. In surveys that mix in AI interviews, each AI interview starts its own page.

Check the result

The survey shows the mode you selected in Preview, and the question flow matches the experience you want respondents to have.

If something goes wrong

If you cannot find Survey Mode, check that you are in Build and then open Design.