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Marketing & Growth

Marketing Chatbot Experience & Effectiveness Survey

Measures how well your website or marketing chatbot resolves visitor questions, builds trust, and moves people toward a purchase or signup. An AI follow-up interview reconstructs the respondent's most recent chatbot conversation in detail, surfacing exactly where it helped or broke down. Built for marketing and CX teams evaluating a live chatbot deployment.

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設問の例

テンプレートの内容をプレビューできます。すべての設問は公開前に自由に編集できます。

全12問・約7分
Q01
メッセージ

Hi! You recently chatted with our website chatbot, and we'd love your honest feedback on that experience. Your responses are completely confidential and anonymized. This will take about 7 minutes.

Q02
選択式必須

What were you trying to do when you started chatting with the bot?

  • Get product or pricing information
  • Troubleshoot a problem
  • Track an order or check status
  • Book, schedule, or sign up for something
  • Just exploring or curious
  • Reach a human agent
Q03
オピニオンスケール必須

How well did the chatbot understand what you were asking?

スケール: 1 – 5
最小:Didn't understand at all最大:Understood perfectly
Q04
マトリクス必須

Thinking about that conversation, how much do you agree with each statement?

4行 × 5列
  • It answered my question quickly
  • The tone felt natural, not robotic
  • It knew when to hand me off to a human
  • I trusted the information it gave me
列: Strongly disagree · Disagree · Neutral · Agree · Strongly agree
Q05
選択式必須

Did the chatbot fully resolve what you needed?

  • Yes, fully resolved
  • Partially resolved
  • Not resolved at all
  • I gave up before finishing
Q06
評価スケール必須

Overall, how satisfied were you with that chatbot interaction?

範囲: 1 – 5
最小:Very dissatisfied最大:Very satisfied
Q07
選択式

What did you do right after the chat ended?

  • Made a purchase or completed the signup
  • Requested to speak with a human agent
  • Left the site without acting
  • Came back later to try again
  • Contacted support through another channel
Q08
AIインタビュー

Reconstruct the respondent's most recent chatbot conversation step by step: what they typed or clicked, how the bot responded, and the exact moment their satisfaction rating was earned or lost. If they said the issue was 'partially resolved' or they 'gave up,' probe precisely what the bot got wrong and what a human agent would have done differently. If they said it was fully resolved, ask what specifically made it feel efficient versus a generic FAQ page.

Q09
オピニオンスケール必須

How likely are you to use this chatbot again instead of calling or emailing support?

スケール: 0 – 10
最小:Not at all likely最大:Extremely likely
Q10
ランク付け

Rank these ways of getting help, from most to least preferred, for a question like the one you had.

  1. Website chatbot
  2. Phone call with a person
  3. Live chat with a person
  4. Email support
  5. Self-service help articles
ドラッグして順位を付ける
Q11
選択式

Which age range do you fall into?

  • Under 18
  • 18-24
  • 25-34
  • 35-44
  • 45-54
  • 55-64
  • 65 or older
  • Prefer not to say
Q12
メッセージ

Thanks so much for the detailed feedback! We'll use your responses, along with others, to fix what's frustrating and improve how our chatbot handles conversations like yours.

含まれる機能

  • AIによる深掘り

    自由回答に合わせてAIが追加で質問し、固定のフォームでは拾えない具体的な内容を引き出します。

  • 注意確認設問

    急いだ回答や質の低い回答者を除外する仕組みを標準で備えています。

  • AIが作成する設問文

    文言、設問の順序、条件分岐をAIが調査の目的に合わせて作成します。

  • 自動レポート

    回答が集まると、テーマ、引用、わかりやすい要約が自動で作成されます。

他ツールとの比較

ほかのアンケートツールで最も近いテンプレートを調べました。それぞれの優れている点と、このテンプレートがさらに踏み込んでいる点をまとめています。

このテンプレートを選ぶ理由

  • Includes a dedicated AI follow-up interview that reconstructs the respondent's most recent chatbot conversation step by step, surfacing exactly where it helped or broke down — not just a satisfaction score
  • Combines structured measurement (opinion scale on comprehension, matrix of agreement statements, resolution question, overall rating) with open reconstruction of the actual conversation
  • Captures downstream behavior and channel preference — what the respondent did right after the chat ended, likelihood to reuse the bot vs. calling/emailing support, and a ranked comparison of help channels
  • Opens and closes with plain-language chat messages that set expectations and thank respondents, keeping the flow conversational rather than form-like

SurveySparrow

Digital Marketing Chatbot

This is a fielding-ready template specifically built around chatbot experience, making it the closest direct comparison to our survey. It likely uses SurveySparrow's conversational form format with standard question types and branching logic. It does not appear to include any AI-driven reconstruction of the actual chatbot conversation or automated scoring of individual responses.

優れている点

  • Purpose-built for chatbot experience feedback rather than a generic marketing survey
  • Conversational, chat-style UI consistent with SurveySparrow's product design
  • Quick to deploy for teams wanting a straightforward satisfaction/feedback form

物足りない点

  • Relies on static, pre-written questions with no adaptive AI follow-up to probe deeper into what actually happened in the conversation
  • No indication of automated per-response quality scoring or an auto-generated analytical report
  • No published methodology or prompt transparency for how responses are structured or interpreted

よくあるご質問

「Marketing Chatbot Experience & Effectiveness Survey」テンプレートにはどのような設問が含まれていますか？

すぐに使える設問が12問含まれており、最初の設問は次のとおりです：「Hi! You recently chatted with our website chatbot, and we'd love your honest feedback on that experience. Your responses…」・「What were you trying to do when you started chatting with the bot?」・「How well did the chatbot understand what you were asking?」。すべての設問は上でプレビューでき、自由に編集できます。

このアンケートの回答にはどのくらい時間がかかりますか？

回答者は通常、12問を約7分で回答し終えます。

テンプレートは編集できますか？

はい。公開前であれば、すべての設問、選択肢、順序を編集できます。設問の追加や削除のほか、調査の目的に合わせた作り直しをAIエディターに依頼することもできます。

このテンプレートは無料で使えますか？

はい。エディターで開けば、すぐに編集を始められます。お試しにアカウントは不要で、無料プランでアンケートを公開できます。

公開の準備はできましたか？

このテンプレートをエディターで開いてみてください。最初の回答者が目にする前に、すべてを自由に変更できます。

このテンプレートを使う無料で始める

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