Post-Event Sponsor Impact & Lead Quality Survey

Welcome to this post-event survey about your experience with sponsors. This survey takes approximately 10 minutes to complete. Your participation is entirely voluntary, and you may stop at any time. There are no right or wrong answers — we are interested in your honest opinions. Your responses will be kept confidential, reported only in aggregate, and used to improve future event experiences. By continuing, you agree to participate.

How did you attend this event?

• In person
• Virtual
• Hybrid (both in person and virtual)
• Prefer not to say

Approximately how many sponsor booths or activations did you visit?

• 0
• 1
• 2–3
• 4–5
• 6 or more

Which best describes your role in purchasing decisions for your organization?

• Final decision-maker
• Member of selection team
• Recommender/influencer
• Budget holder (not final decider)
• No role in purchasing
• Prefer not to say

Were there any specific sponsors that stood out to you positively? If so, which ones and why?

What is your primary role or function?

• Executive/Founder
• Sales/Business Development
• Marketing
• Product Management
• Engineering/IT
• Operations
• Finance/Procurement
• HR/Talent
• Education/Research
• Other
• Prefer not to say

Thank you for your time — your feedback helps improve future sponsor experiences!

Did you interact with any sponsors during the event?

• Yes, several sponsors
• Yes, one or two
• No

Which of the following did you do with sponsors at this event? Select all that apply.

• Asked questions at a booth
• Watched a demo or presentation
• Scanned badge or exchanged contact info
• Took materials (e.g., brochure, swag)
• Booked or requested a meeting
• Entered a contest or giveaway
• None of the above
• Other (please specify)

Does your organization expect to have budget for products or services like those showcased at this event in the next 12 months?

• Yes
• Unsure
• No

What could sponsors do to provide more value at future events?

Approximately how many employees are in your organization?

• 1–10
• 11–50
• 51–200
• 201–1,000
• 1,001–5,000
• 5,001+
• Prefer not to say

How relevant were the sponsors' products or services to your professional needs?

If you were to consider any solutions showcased at this event, when might your organization make a purchase?

• Within 3 months
• 3–6 months
• 6–12 months
• 12+ months
• No plans
• Not applicable

Based on your responses, we'd like to explore your experience with event sponsors in a bit more depth.

What is your organization's primary industry?

• Technology
• Healthcare
• Financial services
• Manufacturing
• Retail/eCommerce
• Education
• Government/Public sector
• Nonprofit
• Media/Entertainment
• Other
• Prefer not to say

How would you rate the helpfulness and knowledge of the sponsor representatives you interacted with?

How likely are you to respond to follow-up communication from a sponsor after this event?

Where are you primarily located?

• North America
• Europe
• Asia-Pacific
• Latin America
• Middle East & Africa
• Other/Prefer not to say

How engaging were the sponsor booths or activations you visited?

Overall, how valuable was the sponsor presence at this event?