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Industry-Specific

Electronics Retailer Shopping Experience Survey

Evaluates how customers research, compare, and buy consumer electronics from your store — covering website usability, price perception, and trust in shipping/support — with an AI follow-up that reconstructs the real decision journey behind their most recent purchase. Built for e-commerce and electronics retail teams optimizing conversion and retention.

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設問の例

テンプレートの内容をプレビューできます。すべての設問は公開前に自由に編集できます。

全13問・約7分
Q01
メッセージ

Thanks for taking a few minutes to share your recent electronics shopping experience with us! Your responses are completely confidential and anonymized. This helps us make research, checkout, and delivery easier. About 5 minutes.

Q02
選択式必須

What type of electronic product did you most recently purchase from us?

  • Laptop or computer
  • Smartphone or tablet
  • TV or home theater
  • Audio (headphones, speakers)
  • Smart home device
  • Gaming hardware
  • Other
Q03
選択式必須

Where did you research this product before buying it here?

  • Our website or app
  • Search engines
  • Manufacturer's website
  • Review sites (e.g., CNET, RTINGS)
  • Social media or influencer content
  • In-store browsing at another retailer
  • Friends or family recommendation
Q04
マトリクス必須

Thinking about your most recent purchase, how well did each part of the experience go?

6行 × 5列
  • Finding the product you wanted
  • Comparing specs or models
  • Checkout process
  • Shipping speed
  • Product arrived as described
  • ほか1件
列: Very poor · Poor · Okay · Good · Very good
Q05
オピニオンスケール必須

How likely are you to recommend this retailer to a friend shopping for electronics?

スケール: 0 – 10
最小:Not at all likely最大:Extremely likely
Q06
価格感度分析（Van Westendorp）必須

Thinking about (Replace with product category, e.g., 'wireless noise-cancelling headphones') from a retailer like ours, please answer honestly:

  • At what price would you consider this product so cheap that you'd question its quality?
  • At what price would you consider this product a bargain — a great buy for the money?
  • At what price would you consider this product starting to feel expensive, though you'd still consider buying it?
  • At what price would you consider this product too expensive to consider buying?
Q07
ベスト・ワースト選択（MaxDiff）必須

When choosing where to buy electronics online, which of these factors matter most to you, and which matter least?

  • Lowest price
  • Fast, free shipping
  • Easy returns policy
  • Detailed product specs and comparisons
  • Customer reviews and ratings
  • Live chat or phone support
  • Wide selection of brands
  • Loyalty or rewards program
各セットで最も良いもの・最も悪いものを選択最も良い:Matters most最も悪い:Matters least
Q08
AIインタビュー

Reconstruct the respondent's actual decision path for their most recent electronics purchase: what almost stopped them from buying (price, uncertainty about specs, shipping time, trust), what tipped them into completing checkout, and whether they compared us against another retailer along the way. If they rated shipping or support poorly in the earlier ratings, probe exactly what went wrong and what resolution they expected.

Q09
選択式必須

How likely are you to buy your next electronics purchase from us again?

  • Definitely will
  • Probably will
  • Not sure
  • Probably won't
  • Definitely won't
Q10
自由回答（長文）

Is there anything about researching, buying, or receiving electronics from us that we should fix first?

Q11
選択式

What is your age range?

  • Under 25
  • 25-34
  • 35-44
  • 45-54
  • 55-64
  • 65 or older
  • Prefer not to say
Q12
選択式

How would you describe your gender?

  • Woman
  • Man
  • Non-binary
  • Prefer to self-describe
  • Prefer not to say
Q13
メッセージ

That's everything — thank you! Your answers feed directly into a report on where we can smooth out the electronics shopping journey.

含まれる機能

  • AIによる深掘り

    自由回答に合わせてAIが追加で質問し、固定のフォームでは拾えない具体的な内容を引き出します。

  • 注意確認設問

    急いだ回答や質の低い回答者を除外する仕組みを標準で備えています。

  • AIが作成する設問文

    文言、設問の順序、条件分岐をAIが調査の目的に合わせて作成します。

  • 自動レポート

    回答が集まると、テーマ、引用、わかりやすい要約が自動で作成されます。

このテンプレートを選ぶ理由

このテンプレートの設計意図をご紹介します。ほかのアンケートツールには、直接比較できるテンプレートが見つかりませんでした。

ここが違う

  • Includes a matrix question covering website usability, price perception, and trust in shipping/support in one structured block
  • Features an AI follow-up interview that reconstructs the respondent's actual decision path for their most recent electronics purchase, going beyond static rating questions
  • Combines Van Westendorp price sensitivity and MaxDiff prioritization of purchase-decision factors, giving quantifiable pricing and trade-off data alongside qualitative journey reconstruction
  • Ends with an automated report generation step, turning raw responses directly into a report on where the purchase journey breaks down or succeeds

よくあるご質問

「Electronics Retailer Shopping Experience Survey」テンプレートにはどのような設問が含まれていますか？

すぐに使える設問が13問含まれており、最初の設問は次のとおりです：「Thanks for taking a few minutes to share your recent electronics shopping experience with us! Your responses are complet…」・「What type of electronic product did you most recently purchase from us?」・「Where did you research this product before buying it here?」。すべての設問は上でプレビューでき、自由に編集できます。

このアンケートの回答にはどのくらい時間がかかりますか？

回答者は通常、13問を約7分で回答し終えます。

テンプレートは編集できますか？

はい。公開前であれば、すべての設問、選択肢、順序を編集できます。設問の追加や削除のほか、調査の目的に合わせた作り直しをAIエディターに依頼することもできます。

このテンプレートは無料で使えますか？

はい。エディターで開けば、すぐに編集を始められます。お試しにアカウントは不要で、無料プランでアンケートを公開できます。

公開の準備はできましたか？

このテンプレートをエディターで開いてみてください。最初の回答者が目にする前に、すべてを自由に変更できます。

このテンプレートを使う無料で始める

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