Q01
メッセージ
すべてのテンプレートCustomer Experience
Retail Website Shopping Experience Evaluation
Evaluates how easily customers can find products, complete purchases, and navigate your retail website — covering search, checkout, speed, and design. An AI follow-up interview digs into what happened during the visit itself, especially for shoppers who hesitated or abandoned their purchase, for teams optimizing conversion and usability.
設問の例
テンプレートの内容をプレビューできます。すべての設問は公開前に自由に編集できます。
全13問・約7分
Q02
選択式必須
What was the main reason for your visit to our website today?
- Browse products with no specific plan to buy
- Look for a specific product
- Complete a purchase I'd already decided on
- Check an order or account details
- Compare prices or options before buying elsewhere
Q03
オピニオンスケール必須
How easy was it to find what you were looking for on our website?
スケール: 1 – 7
最小:Very difficult最大:Very easy
Q04
評価スケール必須
How would you rate the overall visual design and layout of our website?
範囲: 1 – 5
最小:Poor最大:Excellent
Q05
マトリクス必須
Please rate each part of your experience on our website today.
4行 × 5列
- Page load speed
- Search and filtering tools
- Checkout process
- Mobile browsing experience
列: Poor · Fair · Good · Very good · Excellent
Q06
オピニオンスケール必須
How likely are you to recommend our website to a friend or colleague?
スケール: 0 – 10
最小:Not at all likely最大:Extremely likely
Q07
選択式必須
Did you complete the purchase you intended to make today?
- Yes, I completed my purchase
- No, I'm still deciding
- No, I gave up partway through
- I wasn't trying to make a purchase
Q08
AIインタビュー
Reconstruct what actually happened during this website visit, anchored on the respondent's stated purpose and purchase outcome. If they gave up or are still deciding, probe exactly where in the journey (search, product page, cart, checkout, shipping cost, payment) things broke down and what would have changed their mind. If they completed a purchase but gave a low recommendation score, dig into what almost stopped them. If everything went smoothly, ask what one thing would make the site even better.
Q09
選択式
Which device did you primarily use for this visit?
- Smartphone
- Tablet
- Desktop or laptop computer
Q10
自由回答（短文）
What one change would most improve your experience on our website?
Q11
選択式
Which age range best describes you?
- Under 18
- 18-24
- 25-34
- 35-44
- 45-54
- 55-64
- 65 or older
Q12
選択式
How do you describe your gender?
- Woman
- Man
- Non-binary
- Prefer to self-describe
- Prefer not to say
Q13
メッセージ
That's everything — thank you for sharing your experience! Your answers go directly to our web team to guide upcoming improvements to search, checkout, and site speed.
含まれる機能
AIによる深掘り
自由回答に合わせてAIが追加で質問し、固定のフォームでは拾えない具体的な内容を引き出します。
注意確認設問
急いだ回答や質の低い回答者を除外する仕組みを標準で備えています。
AIが作成する設問文
文言、設問の順序、条件分岐をAIが調査の目的に合わせて作成します。
自動レポート
回答が集まると、テーマ、引用、わかりやすい要約が自動で作成されます。
他ツールとの比較
ほかのアンケートツールで最も近いテンプレートを調べました。それぞれの優れている点と、このテンプレートがさらに踏み込んでいる点をまとめています。
このテンプレートを選ぶ理由
- Goes beyond static ratings with an AI follow-up interview that reconstructs what actually happened during the visit, digging deeper with shoppers who hesitated or abandoned their purchase
- Combines quantitative measures (opinion scale for findability, rating for visual design, matrix for overall experience) with open-ended and interview-based qualitative insight in one flow
- Captures purchase completion, device type, and visit intent as structured data points that can be used to segment and trigger the deeper AI conversation
- Produces an automated report from the responses, so teams get synthesized findings rather than just raw answer counts
QuestionPro
Retail website customer evaluation survey questions + Sample questionnaire templateThis is a sample questionnaire/template page covering standard retail website evaluation topics like navigation, checkout, and satisfaction. It reads as a static question set to copy or adapt within QuestionPro's survey tool rather than an adaptive interview experience. Useful as a question-bank reference but not a fielding-ready conversational instrument.
優れている点
- Directly focused on retail website evaluation, so questions map closely to this use case
- Backed by an established survey platform with broad question-type support
- Likely includes example questions across multiple experience dimensions
物足りない点
- No adaptive AI follow-up to probe why a shopper hesitated or abandoned checkout
- No voice AI interview option
- No published methodology on how questions were validated or scored
Jotform
Website Evaluation Form TemplateA general-purpose website evaluation form built on Jotform's drag-and-drop builder, not specific to retail or purchase behavior. It's a ready-to-use static form template, easy to customize visually, but lacks any retail-checkout or conversion-specific framing. Good for basic site feedback collection rather than deep usability diagnosis.
優れている点
- Easy visual customization via Jotform's drag-and-drop builder
- Quick to deploy as a generic feedback form
- Flexible field types for general website feedback
物足りない点
- Not tailored to retail purchase journeys or checkout abandonment
- Purely static questions with no adaptive follow-up logic
- No mechanism to automatically score response quality or generate an interview-based report
Typeform
Website Evaluation FormTypeform's conversational-style form format makes for a pleasant one-question-at-a-time UI, but the underlying content is still a fixed sequence of general website feedback questions. It isn't retail-specific and doesn't adapt based on answers. Best suited for lightweight, broad site feedback rather than conversion-focused diagnosis.
優れている点
- Polished, conversational one-question-at-a-time interface
- Simple to launch for general website feedback
- Visually appealing, brand-friendly design
物足りない点
- No AI-driven follow-up questioning based on individual answers
- Not specifically built for retail checkout/abandonment scenarios
- No automated quality scoring or generated analysis report
よくあるご質問
「Retail Website Shopping Experience Evaluation」テンプレートにはどのような設問が含まれていますか？
すぐに使える設問が13問含まれており、最初の設問は次のとおりです：「Thanks for shopping with us! Your responses are completely confidential and anonymized. We'd love to hear about your exp…」・「What was the main reason for your visit to our website today?」・「How easy was it to find what you were looking for on our website?」。すべての設問は上でプレビューでき、自由に編集できます。
このアンケートの回答にはどのくらい時間がかかりますか？
回答者は通常、13問を約7分で回答し終えます。
テンプレートは編集できますか？
はい。公開前であれば、すべての設問、選択肢、順序を編集できます。設問の追加や削除のほか、調査の目的に合わせた作り直しをAIエディターに依頼することもできます。
このテンプレートは無料で使えますか？
はい。エディターで開けば、すぐに編集を始められます。お試しにアカウントは不要で、無料プランでアンケートを公開できます。
公開の準備はできましたか？
このテンプレートをエディターで開いてみてください。最初の回答者が目にする前に、すべてを自由に変更できます。
関連テンプレート
似たテーマのほかの調査もご覧ください。