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すべてのテンプレート
Industry-Specific

Movie Rental Experience & Pricing Survey

Explores how people choose, pay for, and feel about movie rentals — from kiosks to on-demand streaming rentals — covering catalog satisfaction, pricing thresholds, and feature priorities. An AI follow-up interview digs into the specific decision behind a respondent's most recent rental to surface real friction, not just stated preferences. Built for streaming platforms, kiosk operators, and video-on-demand teams.

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設問の例

テンプレートの内容をプレビューできます。すべての設問は公開前に自由に編集できます。

全14問・約7分
Q01
メッセージ

Thanks for taking a few minutes to share your movie rental habits! This covers how you find, pay for, and watch rented movies. Your responses are completely confidential and anonymized. About 8 minutes, and there are no wrong answers.

Q02
選択式必須

In the last 3 months, how have you rented movies? (Select all that apply)

  • Streaming rental on a platform I already subscribe to
  • Streaming rental on a standalone app/store
  • Physical rental kiosk (e.g., grocery store, pharmacy)
  • Physical rental store
  • Rented from a friend/family member or shared account
  • I haven't rented a movie in the last 3 months
Q03
選択式必須

About how often do you rent a movie (as opposed to using something already included in a subscription)?

  • Weekly or more
  • A few times a month
  • About once a month
  • A few times a year
  • Rarely or never
Q04
評価スケール必須

How satisfied are you with the selection of movies available to rent from the service(s) you use?

範囲: 1 – 5
最小:Very dissatisfied最大:Very satisfied
Q05
マトリクス必須

Rate your typical experience with each part of renting a movie:

5行 × 5列
  • Finding a movie you actually want to watch
  • Price compared to the value you get
  • Checkout/payment process
  • Video and audio quality once it starts playing
  • Rental duration (how long you have to watch it)
列: Very poor · Poor · Okay · Good · Very good
Q06
ベスト・ワースト選択（MaxDiff）必須

When choosing where to rent a movie, which of these matters most to you, and which matters least?

  • Low price per rental
  • New releases available quickly
  • Wide catalog of older/niche titles
  • Simple, fast checkout
  • High video/audio quality
  • Ability to rent across multiple devices
  • Personalized recommendations
  • Longer viewing window before rental expires
各セットで最も良いもの・最も悪いものを選択最も良い:Matters most最も悪い:Matters least
Q07
価格感度分析（Van Westendorp）必須

Thinking about renting a brand-new movie release digitally for 48 hours of viewing access:

  • At what price would this rental be so cheap you'd question its quality?
  • At what price would this rental be a bargain?
  • At what price would this rental start to feel expensive, but you'd still consider it?
  • At what price would this rental be too expensive for you to consider?
Q08
選択式

In the last 3 months, have you run into any of these problems while trying to rent a movie?

  • Couldn't find the movie I wanted anywhere
  • Price felt too high for a single rental
  • Payment or checkout issue
  • Playback/streaming problems
  • Confusing rental window or expiration rules
  • No problems
Q09
オピニオンスケール必須

How likely are you to recommend the movie rental service you use most to a friend or family member?

スケール: 0 – 10
最小:Not at all likely最大:Extremely likely
Q10
AIインタビュー

Reconstruct the respondent's most recent movie rental from start to finish: what made them decide to rent instead of using something already included in a subscription, how they picked the specific title, and whether anything (price, availability, checkout, playback) almost made them give up. If they said they haven't rented recently, probe what would need to change for them to rent again.

Q11
メッセージ

Quick last step — a couple of background questions to help us understand patterns across different renters. All optional.

Q12
選択式

Which age range are you in?

  • Under 18
  • 18-24
  • 25-34
  • 35-44
  • 45-54
  • 55-64
  • 65 or older
  • Prefer not to say
Q13
選択式

How many streaming subscriptions (like Netflix, Prime Video, Disney+, etc.) does your household currently pay for?

  • None
  • 1
  • 2-3
  • 4-5
  • 6 or more
  • Prefer not to say
Q14
メッセージ

That's everything — thank you! Your answers help shape rental pricing, catalog decisions, and checkout improvements for future updates.

含まれる機能

  • AIによる深掘り

    自由回答に合わせてAIが追加で質問し、固定のフォームでは拾えない具体的な内容を引き出します。

  • 注意確認設問

    急いだ回答や質の低い回答者を除外する仕組みを標準で備えています。

  • AIが作成する設問文

    文言、設問の順序、条件分岐をAIが調査の目的に合わせて作成します。

  • 自動レポート

    回答が集まると、テーマ、引用、わかりやすい要約が自動で作成されます。

他ツールとの比較

ほかのアンケートツールで最も近いテンプレートを調べました。それぞれの優れている点と、このテンプレートがさらに踏み込んでいる点をまとめています。

このテンプレートを選ぶ理由

  • Includes an AI follow-up interview that reconstructs the respondent's actual most recent rental decision, surfacing real friction instead of just stated preferences
  • Uses a Van Westendorp pricing question specifically calibrated to a 48-hour digital rental of a new release, giving actionable price thresholds rather than generic satisfaction scores
  • Combines a MaxDiff exercise on rental-choice priorities with a matrix rating of each step of the rental experience, so both what matters and where it breaks down are captured in one flow
  • Closes with screened demographic and streaming-subscription-count questions to segment findings by household viewing behavior

QuestionPro

Movie rental survey questions + sample questionnaire template

This is a static sample questionnaire page covering movie rental habits and satisfaction, presented as a reference template rather than a ready-to-field adaptive instrument. It's a reasonable starting point for question wording but requires manual customization and fielding through QuestionPro's separate survey tools. No pricing-methodology question (like Van Westendorp) or task-based interview component is evident from the page.

優れている点

  • Provides pre-written sample questions specific to movie rental habits
  • Backed by an established general-purpose survey platform with broad distribution and analysis tooling
  • Free to view and adapt as a starting questionnaire

物足りない点

  • Static question list with no adaptive AI follow-up to probe individual respondents' actual last rental decision
  • No indication of built-in pricing-sensitivity methodology (e.g., Van Westendorp) or MaxDiff prioritization in the template
  • No transparent, publishable AI prompt methodology or automated per-response quality scoring

よくあるご質問

「Movie Rental Experience & Pricing Survey」テンプレートにはどのような設問が含まれていますか？

すぐに使える設問が14問含まれており、最初の設問は次のとおりです：「Thanks for taking a few minutes to share your movie rental habits! This covers how you find, pay for, and watch rented m…」・「In the last 3 months, how have you rented movies? (Select all that apply)」・「About how often do you rent a movie (as opposed to using something already included in a subscription)?」。すべての設問は上でプレビューでき、自由に編集できます。

このアンケートの回答にはどのくらい時間がかかりますか？

回答者は通常、14問を約7分で回答し終えます。

テンプレートは編集できますか？

はい。公開前であれば、すべての設問、選択肢、順序を編集できます。設問の追加や削除のほか、調査の目的に合わせた作り直しをAIエディターに依頼することもできます。

このテンプレートは無料で使えますか？

はい。エディターで開けば、すぐに編集を始められます。お試しにアカウントは不要で、無料プランでアンケートを公開できます。

公開の準備はできましたか？

このテンプレートをエディターで開いてみてください。最初の回答者が目にする前に、すべてを自由に変更できます。

このテンプレートを使う無料で始める

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