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Customer Experience

Customer Engagement Pulse & Drivers Survey

Tracks how often and through which channels customers actively engage with your brand, what's pulling them in or pushing them away, and which levers would deepen engagement — with an AI follow-up that digs into the real reasons behind a customer's current engagement level.

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設問の例

テンプレートの内容をプレビューできます。すべての設問は公開前に自由に編集できます。

全12問・約7分
Q01
メッセージ

Hi! We'd love to understand how you engage with us day to day — what you use, what you skip, and what would make it better. Your responses are completely confidential and anonymized. This will take about 5 minutes, and there are no wrong answers.

Q02
選択式必須

In the last 30 days, how often have you interacted with (Replace with product/brand name) — through the app, website, emails, or support?

  • Daily
  • A few times a week
  • A few times a month
  • Once
  • Not at all
Q03
選択式必須

Which of these have you done in the past 3 months? (Select all that apply)

  • Opened or clicked one of our emails
  • Used the app or website beyond just logging in
  • Contacted customer support
  • Followed or engaged with us on social media
  • Attended an event or webinar
  • Referred us to someone else
  • Left a review or rating
Q04
マトリクス必須

How often do the following apply to you as a customer?

4行 × 5列
  • I open or read messages we send you
  • I explore new features or content when they launch
  • I engage with our community or social channels
  • I recommend us to friends or colleagues
列: Never · Rarely · Sometimes · Often · Always
Q05
オピニオンスケール必須

Overall, how connected do you feel to (Replace with brand name) as a company, beyond just using the product?

スケール: 1 – 7
最小:Not connected at all最大:Extremely connected
Q06
ベスト・ワースト選択（MaxDiff）必須

Which of these would do the most, and least, to make you engage with us more often?

  • More personalized offers or recommendations
  • A loyalty or rewards program
  • Community events or meetups
  • Better product education (guides, tutorials)
  • Faster, more responsive customer support
  • Exclusive early access to new features or content
  • More proactive updates on things I care about
各セットで最も良いもの・最も悪いものを選択最も良い:Would increase my engagement most最も悪い:Would increase my engagement least
Q07
評価スケール必須

How satisfied are you with the amount and relevance of communication you receive from us?

範囲: 1 – 5
最小:Very dissatisfied最大:Very satisfied
Q08
AIインタビュー

Explore the real story behind this person's engagement level: anchor on their reported frequency of interaction and connection score, and ask what specifically draws them in or keeps them away. If they said 'Not at all' or 'Once' in the last 30 days, probe what changed or what would need to be true for them to come back. If they reported high engagement, probe which single touchpoint matters most to them and why.

Q09
自由回答（長文）

Anything specific we could change about how we communicate or engage with you that would make a real difference?

Q10
選択式

How long have you been a customer?

  • Less than 3 months
  • 3-12 months
  • 1-3 years
  • More than 3 years
  • Prefer not to say
Q11
選択式

Which age range do you fall into?

  • Under 18
  • 18-24
  • 25-34
  • 35-44
  • 45-54
  • 55-64
  • 65 or older
  • Prefer not to say
Q12
メッセージ

Thank you for sharing this with us! Your answers help us focus on the moments and channels that actually matter to customers like you — no data is used for anything beyond improving your experience.

含まれる機能

  • AIによる深掘り

    自由回答に合わせてAIが追加で質問し、固定のフォームでは拾えない具体的な内容を引き出します。

  • 注意確認設問

    急いだ回答や質の低い回答者を除外する仕組みを標準で備えています。

  • AIが作成する設問文

    文言、設問の順序、条件分岐をAIが調査の目的に合わせて作成します。

  • 自動レポート

    回答が集まると、テーマ、引用、わかりやすい要約が自動で作成されます。

他ツールとの比較

ほかのアンケートツールで最も近いテンプレートを調べました。それぞれの優れている点と、このテンプレートがさらに踏み込んでいる点をまとめています。

このテンプレートを選ぶ理由

  • Includes a dedicated AI follow-up interview step that digs into the real reasons behind a customer's current engagement level, going beyond static answer choices.
  • Combines quantitative measures (frequency multiple-choice, matrix of engagement behaviors, rating-scale connection rating, best-worst trade-off on engagement levers, satisfaction rating) with open-ended context (open-text) for a fuller picture.
  • Uses a best-worst trade-off exercise to prioritize which levers would most and least increase engagement, giving clearer trade-off data than simple rating lists.
  • Frames the survey with friendly conversational message intro/outro messaging, and captures tenure and age-range for segmentation, all deliverable through QuestionPunk's free tier or $50/mo Business plan.

Jotform

Customer Engagement Survey Form Template

A ready-to-field, customizable form template covering typical customer engagement questions, built on Jotform's drag-and-drop form builder. It's a static questionnaire rather than an interactive interview experience, and any deeper insight requires manual follow-up analysis after collection.

優れている点

  • Fast to deploy and customize via a familiar drag-and-drop builder
  • Broad template library and integrations typical of Jotform's ecosystem
  • Free-to-start form building with no interview setup required

物足りない点

  • No adaptive follow-up questioning — respondents answer fixed items only
  • No voice AI interview option or guided screen-share tasks
  • No automated per-response quality scoring or transparent prompt methodology

SurveySparrow

Customer Engagement Survey Template

A conversational-style survey template aimed at marketing teams measuring customer engagement, benefiting from SurveySparrow's chat-like UI. It's still a pre-set question flow rather than an AI-driven interview that adapts to individual answers, so follow-up depth is limited to whatever branching logic is manually built.

優れている点

  • Conversational, chat-like survey format improves respondent experience
  • Marketing-focused template tailored to engagement metrics
  • Supports basic skip logic for some personalization

物足りない点

  • Lacks true adaptive AI probing that reacts to open-ended reasoning in real time
  • No voice AI interview or screen-share guided task capability
  • No published methodology for automated scoring of response quality

よくあるご質問

「Customer Engagement Pulse & Drivers Survey」テンプレートにはどのような設問が含まれていますか？

すぐに使える設問が12問含まれており、最初の設問は次のとおりです：「Hi! We'd love to understand how you engage with us day to day — what you use, what you skip, and what would make it bett…」・「In the last 30 days, how often have you interacted with (Replace with product/brand name) — through the app, website, em…」・「Which of these have you done in the past 3 months? (Select all that apply)」。すべての設問は上でプレビューでき、自由に編集できます。

このアンケートの回答にはどのくらい時間がかかりますか？

回答者は通常、12問を約7分で回答し終えます。

テンプレートは編集できますか？

はい。公開前であれば、すべての設問、選択肢、順序を編集できます。設問の追加や削除のほか、調査の目的に合わせた作り直しをAIエディターに依頼することもできます。

このテンプレートは無料で使えますか？

はい。エディターで開けば、すぐに編集を始められます。お試しにアカウントは不要で、無料プランでアンケートを公開できます。

公開の準備はできましたか？

このテンプレートをエディターで開いてみてください。最初の回答者が目にする前に、すべてを自由に変更できます。

このテンプレートを使う無料で始める

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