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Market Research

Net Promoter Score (NPS) Customer Experience Survey

A methodologically sound NPS survey for measuring customer loyalty alongside overall satisfaction. Designed for post-interaction or periodic deployment to identify promoters, passives, and detractors, and to surface actionable drivers of customer experience.

設問の例

テンプレートの内容をプレビューできます。すべての設問は公開前に自由に編集できます。

全11問・約6分
Q01
メッセージ

Welcome, and thank you for taking part in this brief survey about your experience with our service. This should take approximately 7 minutes. Your responses are confidential and will be reported in aggregate only. There are no right or wrong answers — we are interested in your honest opinions. Participation is voluntary and you may stop at any time.

Q02
選択式

How long have you been using our service?

  • Less than 1 month
  • 1–6 months
  • 6–12 months
  • 1–2 years
  • More than 2 years
  • Not sure
Q03
オピニオンスケール

How likely are you to recommend our service to a friend or colleague?

スケール: 0 – 10
最小:Not at all likely最大:Extremely likely
Q04
自由回答(長文)

What is one thing we could improve to make your experience better?

Q05
選択式

What is your age group?

  • Under 18
  • 18–24
  • 25–34
  • 35–44
  • 45–54
  • 55–64
  • 65 or older
  • Prefer not to say
Q06
メッセージ

Thank you for completing this survey! Your feedback is greatly appreciated and will help us improve our service.

Q07
選択式

What is the primary reason for the score you just gave?

  • Quality of service
  • Customer support
  • Pricing / value
  • Product features
  • Ease of use
  • Other (please specify)
Q08
AIインタビュー

We'd like to understand your experience a bit more. Please share what has shaped your overall impression of our service.

Q09
プルダウン

Which region best describes where you are located?

  • North America
  • Central America & Caribbean
  • South America
  • Western Europe
  • Eastern Europe
  • Middle East
  • Africa
  • Central Asia
  • South Asia
  • East Asia
  • Southeast Asia
  • Oceania
  • Prefer not to say
Q10
オピニオンスケール

Overall, how satisfied are you with our service?

スケール: 1 – 7
最小:Very dissatisfied最大:Very satisfied
Q11
自由回答(長文)

Based on your responses in this survey, is there anything else you would like to share about your experience with our service?

含まれる機能

  • AIによる深掘り

    自由回答に合わせてAIが追加で質問し、固定のフォームでは拾えない具体的な内容を引き出します。

  • 注意確認設問

    急いだ回答や質の低い回答者を除外する仕組みを標準で備えています。

  • AIが作成する設問文

    文言、設問の順序、条件分岐をAIが調査の目的に合わせて作成します。

  • 自動レポート

    回答が集まると、テーマ、引用、わかりやすい要約が自動で作成されます。

他ツールとの比較

ほかのアンケートツールで最も近いテンプレートを調べました。それぞれの優れている点と、このテンプレートがさらに踏み込んでいる点をまとめています。

このテンプレートを選ぶ理由

  • Combines a quantitative NPS opinion-scale question with a satisfaction opinion-scale question and a follow-up multiple-choice reason question, so you capture both loyalty and satisfaction drivers in one flow
  • Includes an AI follow-up interview question that adaptively probes respondents on what has shaped their experience, going beyond a single fixed open-text box
  • Adds a dedicated open-text 'anything else' question near the end so respondents can add context after reflecting on their own answers
  • Captures tenure, age group, and region as segmentation variables so promoter/passive/detractor scores can be broken down by customer segment

Jotform

Coffee Shop Customer Experience Survey Form Template

This is a niche, industry-specific form (coffee shop) rather than a general-purpose NPS/CX template, so it would need substantial editing to fit other business contexts. It's a static, drag-and-drop form builder template rather than a research-designed instrument. Useful mainly as a quick starting layout, not as a methodologically structured NPS survey.

優れている点

  • Easy to customize via drag-and-drop form builder
  • Ready-to-deploy for a specific retail/food-service use case
  • Likely supports typical form fields (ratings, multiple choice, text)

物足りない点

  • Fixed question set with no adaptive follow-up based on a respondent's answers
  • No structured NPS scoring or promoter/passive/detractor segmentation built into the template itself
  • No automated per-response quality scoring or transparent methodology documentation

SurveyMonkey

Customer Experience Survey Template & Questions

A well-established, general-purpose customer experience template from a major survey platform, likely including a mix of rating and open-text questions. It is presented as a static question set to deploy as-is or lightly edit, not an interview-style instrument. Good for benchmarking against a mainstream CX survey standard.

優れている点

  • Backed by a widely used, established survey platform
  • Likely includes pre-validated question wording and CX best-practice guidance
  • Easy to deploy at scale with existing distribution tools

物足りない点

  • No adaptive AI-driven follow-up questions to probe open-ended responses further
  • No voice AI interview option for respondents who prefer speaking over typing
  • No transparent, per-question prompt methodology or automated quality scoring of responses

SurveySparrow

Customer Experience Survey Template

A conversational-style CX template from a platform known for chat-like survey formats, which may make it feel more engaging than a plain form. It still relies on pre-set question logic rather than true adaptive AI interviewing. Suitable as a fielding-ready template for general CX measurement.

優れている点

  • Conversational, chat-style question presentation for better completion rates
  • General-purpose CX focus applicable across industries
  • Likely offers branching logic based on selected answers

物足りない点

  • Branching logic is rule-based, not AI-generated adaptive follow-up tailored to each answer's content
  • No voice AI interview or screen-share guided task capability
  • No published transparent prompt methodology or automated response quality scoring

QuestionPro

Customer satisfaction survey questions | Customer satisfaction survey example

This page centers on customer satisfaction (CSAT) rather than NPS specifically, so it's an adjacent but not identical template, likely usable as a base with edits for loyalty measurement. It appears to be a static example/question bank rather than an adaptive interview. Solid as a reference for satisfaction-focused question wording.

優れている点

  • Established survey research vendor with broad question-bank resources
  • Satisfaction-specific focus with example questions to reference
  • Likely supports standard survey logic and reporting dashboards

物足りない点

  • Focused on CSAT wording rather than a built-in NPS promoter/passive/detractor framework
  • No adaptive AI follow-up interview or voice AI option for deeper qualitative probing
  • No transparent per-response quality scoring or prompt-level methodology disclosure

よくあるご質問

「Net Promoter Score (NPS) Customer Experience Survey」テンプレートにはどのような設問が含まれていますか?

すぐに使える設問が11問含まれており、最初の設問は次のとおりです:「Welcome, and thank you for taking part in this brief survey about your experience with our service. This should take app…」・「How long have you been using our service?」・「How likely are you to recommend our service to a friend or colleague?」。すべての設問は上でプレビューでき、自由に編集できます。

このアンケートの回答にはどのくらい時間がかかりますか?

回答者は通常、11問を約6分で回答し終えます。

テンプレートは編集できますか?

はい。公開前であれば、すべての設問、選択肢、順序を編集できます。設問の追加や削除のほか、調査の目的に合わせた作り直しをAIエディターに依頼することもできます。

このテンプレートは無料で使えますか?

はい。エディターで開けば、すぐに編集を始められます。お試しにアカウントは不要で、無料プランでアンケートを公開できます。

公開の準備はできましたか?

このテンプレートをエディターで開いてみてください。最初の回答者が目にする前に、すべてを自由に変更できます。

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