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필터: Market Research
Measures consumer feature preferences through forced-choice pairwise comparisons, attribute importance rankings, and purchase intent for portable consumer electronics. Designed for market researchers seeking to identify which product attributes most influence buying decisions.
템플릿 보기Measures how clearly, credibly, and compellingly a value proposition communicates to target audiences, identifying perceived benefits, barriers to action, and messaging improvements to optimize conversion.
템플릿 보기Measures consumer price thresholds across single and multipack sizes using price sensitivity methodology. Identifies acceptable price ranges, purchase frequency, and pack-size preferences to inform pricing strategy.
템플릿 보기Validates ideal customer profile assumptions by mapping tool triggers, value drivers, and purchase signals across founder and operator segments. Designed for B2B startups refining go-to-market targeting.
템플릿 보기A fast, fun icebreaker poll designed for teams, classes, or events. Collects lighthearted preferences and interests to spark conversation and boost meeting engagement in under 2 minutes.
템플릿 보기Identifies early adopter segments by measuring problem severity, experimentation behavior, bug tolerance, and adoption influence. Use with prospective beta testers or tool evaluation panels to prioritize product roadmap and recruit champions.
템플릿 보기A psychographic and behavioral segmentation instrument for understanding how consumers discover, evaluate, and choose brands. Use it to build data-driven personas, size market segments, and inform targeting strategy.
템플릿 보기A concept-testing instrument for restaurants evaluating new menu items. Measures appeal, perceived uniqueness, willingness to pay, and purchase intent across up to three concepts, with qualitative probing for optimization insights.
템플릿 보기Prioritize waitlist signups by qualifying use case fit, urgency, decision authority, and advocacy potential. Designed for pre-launch SaaS and tool-based products targeting founders and early-stage teams.
템플릿 보기Measures what motivates leisure travelers' destination choices, what constrains them, and how they allocate time and budget—designed for DMOs, tourism boards, and travel brands conducting market segmentation research.
템플릿 보기A diagnostic survey for startup founders to systematically evaluate evidence-backed certainty across customer, problem, channel, and revenue assumptions, enabling prioritized validation planning.
템플릿 보기Measures product-market fit among active users using the Sean Ellis 'very disappointed' framework, supplemented by usage patterns, competitive alternatives, and qualitative feedback to identify fit signals and improvement priorities.
템플릿 보기Identifies why customers switch service providers, what barriers they encounter, and where conversion friction occurs — designed for product, marketing, and CX teams seeking to reduce churn and improve competitive win rates.
템플릿 보기Screens and segments consumer respondents by recent purchase behavior, shopping priorities, and decision-making roles to qualify and profile audiences for targeted market research studies.
템플릿 보기A structured instrument for validating pain points, mapping current workarounds, and testing solution concept appeal with early adopter segments. Designed for product and market research teams conducting pre-launch validation in 6–9 minutes.
템플릿 보기Measures unaided brand recall, aided recognition, and consideration-set drivers within a product category to benchmark brand awareness, track advertising impact, and inform campaign strategy.
템플릿 보기Measures category usage patterns, occasion drivers, unmet needs, and brand perceptions to benchmark competitive positioning. Suitable for market researchers conducting brand health or category landscape studies.
템플릿 보기Measures unaided brand recall, message clarity, ad relevance, call-to-action performance, and behavioral intent for e-commerce advertisements. Ideal for creative optimization and media-mix evaluation.
템플릿 보기Measures brand awareness, perception shift, and purchase intent following a corporate rebrand. Designed for market researchers benchmarking post-rebrand lift against baseline data and identifying messaging risks across key consumer segments.
템플릿 보기Measures top-of-mind recall, aided brand awareness, brand associations, and purchase consideration to benchmark a target brand against competitors. Suitable for market researchers tracking awareness across channels and audiences.
템플릿 보기